Urban Arrow Market Research Report
Company Overview
- Name: Urban Arrow
- Mission: To improve life in (sub-)urban areas through electric cargo bikes that make transportation cleaner, quieter, and more efficient.
- Founded by: Jorrit Kreek and Gerald van Weel
- Year of Foundation: 2010
- Key People:
- Erik Driessen, Design & Development Manager
- Gijs Budel, Design Engineer
- Roy Van Rossum, Purchaser
- Headquarters: Amsterdam, North Holland, Netherlands
- Number of Employees: 51-200 employees
- Revenue: No information is available
- Known for: Building top-of-the-line electric cargo bikes, and a pioneering presence in the electric cargo bike market.
Products
Urban Arrow FamilyNext
- Description: A redesigned electric cargo bike for family transport, prioritizes safety and comfort.
- Key Features:
- Spacious design with a lowered center of gravity for stability.
- Redesigned box and protective tube for durability and safety.
- Integrated reflection elements and design LED lights for enhanced visibility.
- Comfort features including higher backrest, improved seating, and a new seatbelt system.
Urban Arrow Family
- Description: A versatile family cargo bike that combines electric pedal assist, stability, and safety.
- Key Features:
- Light frame with low point of gravity.
- Stepless gear shifting system.
- Spacious box allowing for additional seats and luggage.
- Three-point seatbelts and a sturdy handlebar for safety.
Urban Arrow Shorty
- Description: A compact electric cargo bike suited for city use with great maneuverability.
- Key Features:
- Compact size with flexible EPP-box.
- Can carry substantial loads, with optional lockable lids for added security.
- Electric assistance for easy maneuverability and parking.
Urban Arrow Cargo
- Description: Smart and efficient cargo bike designed for deliveries, known for its adaptability and reliability.
- Key Features:
- Available in L and XL sizes with varied accessories to fit business needs.
- Low Total Cost of Ownership and compatibility with zero-emission zones.
- Bosch power components for consistent performance.
Urban Arrow Tender
- Description: Large-capacity cargo bike for professional use demanding high stability.
- Key Features:
- Able to carry loads up to 300 kg and up to 2500 liters.
- Equipped with a stable three-wheel design and automotive-grade components.
- Rohloff Speedhub for efficient speed and control.
Recent Developments
- New Product Launch: Urban Arrow FamilyNext, featuring new safety features such as optional design LED lights available at dealers.
- Partnerships:
- Techniek Nederland: Collaboration to introduce cargo bikes amidst zero-emission zones with special offers for members.
- Production Expansion: Recently opened a new production facility in Kėdainiai, Lithuania, focusing on sustainable manufacturing practices.
- Sustainability Initiatives:
- Transition to plastic-free packaging and use of green aluminum in 98% of frames.
- Encouraging biking over driving to reduce urban car usage.
This report aims to provide a concise examination of Urban Arrow's market presence and product offerings, using existing data points obtained from various sections of Urban Arrow's communications.