Urso Builders, LLC Company Profile

Background

Company Name: Urso Builders, LLC

Mission: To build and remodel quality, custom homes throughout Dane County and beyond, ensuring client satisfaction through honesty, communication, and exceptional craftsmanship.

Vision: To be the leading provider of custom home construction and remodeling services in the greater Madison area, delivering homes that clients can be proud of.

Primary Area of Focus: Custom home building and remodeling services, including new constructions, additions, and renovations.

Industry Significance: With over 25 years of experience, Urso Builders has established a strong reputation in the custom home construction industry, particularly in the Madison, Wisconsin area. The company's commitment to quality and customer satisfaction has made it a trusted name among homeowners seeking personalized building solutions.

Key Strategic Focus

Core Objectives:

• Deliver high-quality custom homes that meet clients' unique needs and preferences.

• Maintain transparent communication throughout the building process.

• Ensure projects are completed on time and within budget.

Specific Areas of Specialization:

• New custom home construction.

• Home additions and expansions.

• Kitchen and bathroom remodeling.

• Finished basements and other interior renovations.

Key Technologies Utilized:

• Advanced project management software for scheduling and budgeting.

• 3D modeling and design tools to visualize projects before construction.

• Sustainable building materials and energy-efficient solutions.

Primary Markets Targeted:

• Homeowners in Dane County and the greater Madison area seeking custom home building and remodeling services.

• Clients interested in sustainable and energy-efficient home solutions.

Financials and Funding

Funding History: As a privately held company, Urso Builders has not publicly disclosed detailed financial information or funding history.

Total Funds Raised: Not publicly disclosed.

Notable Investors: Not applicable, as the company operates privately without external investors.

Intended Utilization of Capital: The company reinvests earnings into operations, including purchasing quality materials, hiring skilled labor, and expanding service offerings to meet client demands.

Pipeline Development

Key Pipeline Candidates:

• Stone Gate: A custom home project featuring modern design elements and sustainable building practices.

• Prairie Wood: A home emphasizing natural materials and energy efficiency.

• Academy: A residence incorporating smart home technologies and open-concept living spaces.

• Lake Waubesa: A lakeside property designed to maximize waterfront views and outdoor living areas.

Stages of Development:

• Stone Gate: Design phase completed; construction to begin in Q2 2026.

• Prairie Wood: Undergoing final design approvals; construction slated for Q3 2026.

• Academy: Conceptual design phase; expected to enter detailed design in Q4 2026.

• Lake Waubesa: Site selection completed; design phase to commence in Q1 2027.

Target Conditions: Each project aims to address specific client needs, such as sustainable living, modern aesthetics, and integration of smart home technologies.

Relevant Timelines for Anticipated Milestones:

• Stone Gate: Completion expected by Q4 2027.

• Prairie Wood: Completion expected by Q1 2028.

• Academy: Completion expected by Q3 2028.

• Lake Waubesa: Completion expected by Q4 2028.

Technological Platform and Innovation

Proprietary Technologies:

• Project Management System: A custom-developed platform for tracking project progress, budgets, and client communications.

• Design Visualization Tools: Proprietary software that allows clients to visualize their homes in 3D before construction begins.

Significant Scientific Methods:

• Sustainable Building Practices: Implementation of energy-efficient designs and materials to promote environmental sustainability.

• Smart Home Integration: Incorporation of advanced home automation systems to enhance convenience and energy management.

Leadership Team

Kevin Urso – Owner/Developer

• Professional Background: State-licensed dwelling contractor with over 25 years of experience in custom home construction. Holds a degree from Madison Business College.

• Key Contributions: Founded Urso Builders in 1997, overseeing all aspects of operations and client relations. Active member of the Madison Area Builders Association and the Wisconsin Builders Association.

Brad Burrs – Director of Construction

• Professional Background: State-licensed dwelling contractor with over 25 years of experience, specializing in framing and construction management. Holds a degree from UW-LaCrosse.

• Key Contributions: Joined Urso Builders in 2010, managing construction projects and ensuring quality control. Served as President of the Madison Area Builders Association in 2021 and sits on its Board of Directors.

Eileen Urso – Licensed Realtor

• Professional Background: Experienced realtor assisting clients in buying and selling homes throughout the greater Madison area.

• Key Contributions: Provides clients with valuable insights into the local real estate market, aiding in site selection for new constructions and understanding market trends.

Competitor Profile

Market Insights and Dynamics:

• Market Size and Growth Potential: The custom home building and remodeling market in the Madison area is robust, with steady demand for personalized construction services. Growth is driven by population increases and a desire for customized living spaces.

• Industry Trends: There is a growing emphasis on sustainable building practices, energy efficiency, and smart home technologies. Clients are increasingly seeking homes that reflect their personal style and environmental values.

Competitor Analysis:

• Bear Cartage & Intermodal: A logistics company based in Chicago, Illinois, offering intermodal transportation services. While not a direct competitor, they operate in the broader construction and transportation sector.

• Urso & Co Inc: A utility billing company based in Westerly, Rhode Island. Not a direct competitor in the construction industry.

• Urso Remodeling, Inc.: A construction services company based in Bel Air, Maryland, offering residential and commercial remodeling services. While geographically distant, they operate in the same industry sector.

• Urso Construction: A general contractor based in Alden, New York, providing construction services. Not a direct competitor due to geographic separation.

Strategic Collaborations and Partnerships:

• Local Suppliers: Partnerships with local suppliers ensure access to quality materials and support the local economy.

• Subcontractors: Long-standing relationships with trusted subcontractors for specialized services like electrical, plumbing, and HVAC installations.

Operational Insights:

• Strategic Considerations: Focus on maintaining high-quality standards and personalized client service to differentiate from competitors.

• Market Position: Positioned as a premium custom home builder in the Madison area, emphasizing quality, sustainability, and client satisfaction.

• Competitive Advantages: Experienced leadership team, strong local reputation, commitment to sustainable building practices, and personalized service.

Strategic Opportunities and Future Directions

Strategic Roadmap:

• Expansion of Service Area: Explore opportunities to extend services to neighboring counties and regions.

• Diversification of Offerings: Introduce new services such as home maintenance packages or property management to provide comprehensive solutions.

• Technological Advancements: Invest in emerging construction technologies to improve efficiency and client engagement.

Future Business Directions:

• Sustainability Initiatives: Increase the use of renewable energy sources and sustainable materials in construction projects.

• Smart Home Integration: Expand offerings to include advanced home automation systems and smart technologies.

Opportunities for Expansion:

• Market Penetration: Increase market share in the greater Madison area by leveraging the company's reputation and quality standards.

• Strategic Partnerships: Collaborate with real estate developers and architects to access new projects and client bases.

Positioning for Future Objectives:

• Brand Strengthening: Continue to build brand recognition through quality work and positive client testimonials.

• Operational Efficiency: Streamline operations to reduce costs and improve project delivery times.

Contact Information

Official Website: Urso Builders official website.

Social Media Profiles:

• Facebook: Urso Builders Facebook page.

• Instagram: @ursobuilders

• LinkedIn: Urso Builders LinkedIn profile.

Headquarters Location: McFarland, Wisconsin, United States