Company Research Report: v2food



Company Overview


  • Name: v2food

  • Mission of the Company: To create plant-based products that look, cook, and taste like animal meat, while delivering additional nutritional benefits.

  • Founded: No information is available

  • Founders: No information is available

  • Key People in the Company:

  • Nick Hazell: CEO and founder

  • Nathaniel Tupou: General Manager ANZ

  • Headquarters: No information is available

  • Number of Employees: No information is available

  • Revenue of the Company: No information is available

  • What is the Company Known For: v2food is known for its plant-based meat alternatives that replicate the taste and texture of animal meat, offering sustainable and nutritious options for consumers.


Products


Product Range


1. Burger
  • Description: Plant-based burger patty designed to taste and cook like a traditional beef burger.

  • Key Features: Sustainable, protein-packed, replicates the taste and texture of beef.


2. Mince
  • Description: Versatile plant-based mince suitable for various recipes such as bolognese or stir-fry.

  • Key Features: High in protein, mimics the texture and functionality of ground meat.


3. Sausages
  • Description: Plant-based sausages available in various flavors.

  • Key Features: Includes varieties like Garlic & Herb, Classic British, Spicy Spanish, and Sage & Thyme. Offers taste and texture similar to traditional sausages.


4. Schnitzel
  • Description: A plant-based schnitzel providing a crispy and delicious alternative to a traditional meat schnitzel.

  • Key Features: Packed with protein, designed to cook and taste like breaded meat.


5. Tenders
  • Description: Plant-based chicken tenders created to replicate the taste and texture of real chicken.

  • Key Features: High protein, suitable for various recipes.


6. Ready Meals
  • Description: Pre-cooked plant-based meals for convenient, quick, and nutritious options.

  • Key Features: Easy to prepare, includes a variety of plant-based proteins.


7. Popcorn Bites
  • Description: Bite-sized plant-based snacks.

  • Key Features: Suitable for quick snacking, offers the taste and texture of traditional popcorn chicken.


Recent Developments



New Products Launched


  • Seven New Products Introduced (Published 28 November 2022)

  • v2popcornbites: Plant-based chicken-style popcorn bites.

  • Thai Chilli and Lime v2burgers: New flavored plant-based burgers.

  • v2mince: Expanded mince range to include new variants.

  • New and Improved v2sausage Range: Includes Garlic & Herb, Classic British, Spicy Spanish, and Sage & Thyme flavors.


New Features Added to Existing Products


  • Improved Sausage Range: The new variants enhance the flavor profile and quality that align with customer needs.


Partnerships and Initiatives


  • Coles Partnership: Expanded product availability in Coles to offer new selections of sustainable plant-based protein options.

  • Little Farms Partnership: Development of meatless Monday plant-based menus featuring v2 products (4 September 2022).

  • Certified B Corporation: Achieved certification for meeting the highest standards of social and environmental performance (Published 21 April 2023).


Advocacy and Industry Influence


  • Climate Change Contribution and Advocacy (5 September 2022):

  • CEO/founder Nick Hazell highlighted the urgent need to address climate impacts through food system changes. Emphasized plant-based protein's role in reducing greenhouse gas emissions.


Summary


v2food is a leading player in the plant-based protein industry, recognized for its innovative products that cater to sustainable and healthy eating. Their recent expansion into new product lines and partnerships reflects a strong commitment to environmental responsibility and customer satisfaction. The company's Certified B Corporation status underscores their dedication to high standards in social and environmental performance.