VI

Vera Bradley Designs Inc.

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Vera Bradley Company Research Report



Company Overview



  • Name: Vera Bradley Sales, LLC

  • Mission: To unlock joy and ignite conversations through uplifting color and artistry.

  • Founding: The company was founded in 1982 by Patricia R. Miller and Barbara Bradley Baekgaard.

  • Key People: No specific current key people mentioned.

  • Headquarters: No information is available regarding the exact location of the headquarters.

  • Number of Employees: No information is available.

  • Revenue: No information is available.

  • Specialization: Vera Bradley is known for designing and marketing colorful, high-quality handbags, luggage, and accessories for women.


Products



Product Overview


Vera Bradley offers a range of boldly designed bags and travel accessories. Key features include:

1. Water Repellent Bags
  • Description: Bags with superior water repellency.

  • Key Features: Style combined with functionality; protects essentials from rain and spills.


2. Washable Bags
  • Description: Styles designed for easy maintenance.

  • Key Features: Easily washable to maintain cleanliness and appearance.


3. Products with Warranties
  • Description: Travel bags with comprehensive warranties.

  • Key Features: Ensures long-term reliability of the product.


4. Cotton Gabardine Products
  • Description: Quilted products with higher density natural cotton.

  • Key Features: Softness, comfort, and vibrant aesthetics.


5. Lightweight Handbags
  • Description: Handbags designed for modern convenience.

  • Key Features: Spacious yet lightweight, ensuring comfort and chic style for all-day use.


Recent Developments



  • New Products: No specific new products mentioned.

  • New Features: No specific new features added to existing products mentioned.

  • Partnerships: No information on new partnerships is available.


Additional Information



  • Brand History: Vera Bradley was conceptualized during a trip in 1982, inspired by a lack of colorful luggage options at the time. The company is named after Barbara's mother and has evolved from a basement idea to a leading brand in women's accessories.

  • Vera Bradley Foundation for Breast Cancer: Founded in 1993 following the loss of a colleague to breast cancer, the foundation has raised over $40 million for research at the Indiana University School of Medicine.


This report contains all available data within the provided text about Vera Bradley. Information that is not available or was not provided in the text is marked as "No information is available."