Victory Family Counseling, PLLC: Company Profile

Background

Overview

Victory Family Counseling, PLLC is a multicultural and inclusive mental health practice based in Concord, North Carolina. Established in 2020, the practice is dedicated to providing trauma-focused mental health services to individuals and families, emphasizing cultural sensitivity and inclusivity. As a Latinx immigrant-owned business, Victory Family Counseling aims to serve historically underserved communities, including minorities, the Latinx community, and the LGBTQIA+ community.

Mission and Vision

The mission of Victory Family Counseling is to offer compassionate, culturally competent care that empowers clients to overcome challenges, foster resilience, and build meaningful connections. The vision is to create a safe, inclusive space where everyone—regardless of gender, sexual orientation, family structure, race, or status—feels valued and supported.

Industry Significance

In the mental health care industry, Victory Family Counseling stands out for its commitment to diversity and inclusion, addressing the unique needs of underserved populations. By offering bilingual services and culturally responsive care, the practice plays a crucial role in enhancing access to mental health support for communities that have historically faced barriers to such services.

Key Strategic Focus

Core Objectives

• Cultural Competence: Provide mental health services that are sensitive to the cultural backgrounds and experiences of clients.

• Trauma-Focused Care: Offer therapeutic approaches that address the impact of trauma on mental health.

• Community Engagement: Serve historically underserved communities, including minorities, the Latinx community, and the LGBTQIA+ community.

Areas of Specialization

• Individual Therapy: Tailored sessions to address personal mental health challenges.

• Family Therapy: Sessions aimed at improving communication and resolving conflicts within family units.

• Couples Therapy: Therapeutic support for couples navigating relationship challenges.

• Trauma-Informed Care: Approaches that recognize and address the impact of trauma on mental health.

Key Technologies Utilized

• Telehealth Services: Offering virtual therapy sessions to increase accessibility.

• Evidence-Based Practices: Utilizing therapeutic modalities supported by research to ensure effective treatment.

Primary Markets Targeted

• Local Communities: Serving individuals and families in Concord, North Carolina, and surrounding areas.

• Underserved Populations: Focusing on minorities, the Latinx community, and the LGBTQIA+ community.

Financials and Funding

Specific financial details, including total funds raised and recent funding rounds, are not publicly disclosed. The practice operates as a private entity, and such information is typically confidential.

Pipeline Development

As a mental health counseling practice, Victory Family Counseling does not have a product development pipeline. Instead, the focus is on expanding and enhancing service offerings to meet the evolving needs of the community.

Technological Platform and Innovation

Proprietary Technologies

• Telehealth Platform: A secure and user-friendly platform for delivering virtual therapy sessions, ensuring client confidentiality and ease of access.

Significant Scientific Methods

• Trauma-Informed Care: Implementing therapeutic approaches that acknowledge and address the impact of trauma on mental health.

• Culturally Responsive Therapy: Adapting therapeutic practices to be sensitive and relevant to the cultural backgrounds of clients.

Leadership Team

Sandra Rettis, LCSW

• Position: Owner and Bilingual Psychotherapist

• Professional Background: Licensed Clinical Social Worker with extensive experience in trauma-focused therapy.

• Contributions: Committed to creating a welcoming and inclusive environment, actively seeing clients while managing the practice.

Cherokee Roman, LCSW

• Position: Bilingual Psychotherapist

• Professional Background: Licensed Clinical Social Worker with a Master's in Social Work, specializing in working with children, adolescents, adults, neurodivergent individuals, and members of the LGBTQIA+ community.

• Contributions: Passionate about providing culturally competent care and fostering inclusivity within the therapeutic process.

Competitor Profile

Market Insights and Dynamics

The mental health counseling industry is experiencing growth, with increasing awareness and demand for services. There is a particular emphasis on culturally competent and trauma-informed care, aligning with Victory Family Counseling's strategic focus.

Competitor Analysis

• Victory Counseling Center Inc.: Offers individual and family counseling services with a focus on cognitive-behavioral therapy.

• Victory Counseling, LLC: Provides a range of therapeutic services, including individual, family, and couples counseling, with an emphasis on mental health assessments and medication management.

Strategic Collaborations and Partnerships

Specific collaborations and partnerships are not publicly disclosed. However, the practice's commitment to inclusivity and cultural competence suggests potential collaborations with community organizations and advocacy groups.

Operational Insights

Victory Family Counseling differentiates itself through its focus on serving underserved populations, including minorities, the Latinx community, and the LGBTQIA+ community. The practice's bilingual services and culturally responsive care provide a competitive advantage in meeting the unique needs of these groups.

Strategic Opportunities and Future Directions

Strategic Roadmap

• Service Expansion: Developing additional programs and services to address emerging mental health needs within the community.

• Community Outreach: Enhancing engagement with underserved populations through targeted outreach and education initiatives.

Future Business Directions

• Telehealth Expansion: Increasing the availability and accessibility of virtual therapy sessions to reach a broader audience.

• Cultural Competence Training: Providing training and resources to other mental health professionals to promote culturally responsive care.

Opportunities for Expansion

• Geographic Growth: Exploring opportunities to expand services to neighboring communities and regions.

• Program Development: Creating specialized programs to address specific mental health challenges faced by underserved populations.

Contact Information

• Website: victoryfamilycounseling.org

• Social Media:

• Facebook: Victory Family Counseling

• Instagram: @victoryfamilycounseling