Vira Games Company Profile

Background

Overview

Vira Games is an independent game development company specializing in the creation and publishing of mobile games. Established in 2020, the company has rapidly expanded its portfolio and global presence. With a team of over 80 creative professionals from more than 10 countries, Vira Games is dedicated to delivering engaging gaming experiences to a diverse audience.

Mission and Vision

Vira Games aims to craft games that bring joy and satisfaction to users of all ages and backgrounds worldwide. The company values flexibility, respect, transparency, and teamwork, fostering an environment where creativity and innovation thrive.

Industry Significance

Since its inception, Vira Games has made a notable impact in the mobile gaming industry, releasing over 500 games with more than 100 million downloads. This rapid growth underscores the company's ability to adapt to market trends and meet the evolving preferences of mobile gamers.

Key Strategic Focus

Core Objectives

Vira Games focuses on developing high-quality, innovative mobile games that appeal to a broad demographic. The company emphasizes sustainable development, setting ambitious goals, and continuously improving through active innovation and market analysis.

Areas of Specialization

The company specializes in casual, arcade, and hyper-casual game genres, creating titles that are accessible and enjoyable for a wide range of players.

Key Technologies Utilized

Vira Games employs a variety of technologies in its development process, including:

Game Engines: Unity for 3D game development.

3D Modeling Software: Blender, 3D Max, and Autodesk Maya for asset creation.

Version Control Systems: Git for code management.

Project Management Tools: Jira and Trello for task tracking and collaboration.

Primary Markets Targeted

Vira Games targets the global mobile gaming market, focusing on regions with high smartphone penetration and a growing appetite for mobile entertainment. The company's diverse team enables it to cater to various cultural preferences and gaming trends worldwide.

Financials and Funding

Funding History

As of January 2026, Vira Games has not publicly disclosed specific details regarding its funding history, total funds raised, or recent funding rounds. The company operates as a privately held entity, and financial information is not readily available in public records.

Notable Investors

Information about individual investors or venture capital firms backing Vira Games is not publicly disclosed.

Utilization of Capital

While specific details are not available, it is common for gaming companies to utilize raised capital for:

Game Development: Funding the creation of new titles and updates to existing games.

Marketing and User Acquisition: Promoting games to attract a larger player base.

Infrastructure: Enhancing servers and technology to support a growing user base.

Talent Acquisition: Hiring skilled professionals to expand development capabilities.

Pipeline Development

Key Pipeline Candidates

Vira Games has developed several notable titles, including:

DIY Factory: Garten Monsters: A creative game where players craft their own toys using various fabrics and accessories.

Lifting Hero: More Strong: A game focused on character development and strength-building.

Drag Race: Motorcycles Tuning: A racing game emphasizing speed and vehicle upgrades.

Ragdoll Break: Kick Master: A physics-based game involving smashing and flying through various obstacles.

Build a Wedding: Fantasy Realm: A simulation game where players design the perfect wedding, including style, décor, and ambiance.

Queens Race: Story of Heart: A racing game centered around a romantic adventure to win the queen's heart.

Stages of Development

The company is involved in all stages of game development, from concept creation and design to programming, testing, and publishing. Vira Games emphasizes a full-cycle development approach, ensuring high-quality and engaging gaming experiences.

Target Conditions

Vira Games focuses on creating games that are accessible and enjoyable for a wide range of players, regardless of age, gender, or geographical location. The company's diverse team enables it to cater to various cultural preferences and gaming trends worldwide.

Anticipated Milestones

While specific timelines for upcoming game releases are not publicly disclosed, Vira Games continues to expand its portfolio, aiming to release multiple titles annually to maintain engagement and growth in the competitive mobile gaming market.

Technological Platform and Innovation

Proprietary Technologies

Vira Games utilizes a combination of proprietary and third-party technologies to develop its games. The company has not publicly disclosed any proprietary technologies unique to its operations.

Significant Scientific Methods

The company employs various scientific and engineering methods in its development process, including:

Game Design Principles: Applying user-centered design to create engaging and accessible gameplay experiences.

Data Analytics: Utilizing analytics to understand player behavior and inform game development decisions.

Performance Optimization: Implementing techniques to ensure games run efficiently across a wide range of devices.

AI-Driven Capabilities

While specific details are not available, many modern game development companies incorporate AI-driven capabilities such as:

Procedural Content Generation: Using algorithms to create game content dynamically.

Player Behavior Analysis: Employing machine learning to analyze player data and personalize gaming experiences.

Leadership Team

Key Executives

Pavel Golub: Chief Marketing Officer.

Nadiia Khalus: Chief Financial Officer.

Alexander Pustovoytov: Product Owner/Game Designer and Game Design Course Teacher.

Maxim Perminov: Lead User Acquisition.

Professional Backgrounds and Contributions

Pavel Golub: As CMO, Pavel leads marketing strategies, focusing on user acquisition and brand development.

Nadiia Khalus: Serving as CFO, Nadiia manages financial operations, ensuring fiscal responsibility and strategic financial planning.

Alexander Pustovoytov: As Product Owner and Game Designer, Alexander oversees game design and development, also contributing to education through teaching game design courses.

Maxim Perminov: Leading User Acquisition, Maxim focuses on strategies to attract and retain players, driving the company's growth in the competitive mobile gaming market.

Recent Leadership Changes

As of January 2026, there are no publicly available records indicating recent significant changes or appointments within Vira Games' leadership team.

Competitor Profile

Market Insights and Dynamics

The mobile gaming industry is characterized by rapid growth, technological innovation, and a diverse player base. Companies like Vira Games must continuously adapt to evolving market trends and player preferences to remain competitive.

Competitor Analysis

Vira Games operates in a competitive landscape with several notable competitors, including:

Falafel Games: A developer known for its engaging mobile games.

FREEZE TAG, Inc.: A company specializing in mobile gaming applications.

Bekko Games: A developer with a portfolio of popular mobile games.

These competitors, among others, contribute to a dynamic and competitive market environment.

Strategic Collaborations and Partnerships

Collaborations and Partnerships

Vira Games has not publicly disclosed specific collaborations or partnerships. The company maintains a focus on internal development and has not announced significant external alliances.

Operational Insights

Strategic Considerations

In a competitive market, Vira Games differentiates itself through:

Diverse Portfolio: Offering a wide range of games to appeal to various player preferences.

Global Team: Leveraging a team from multiple countries to incorporate diverse perspectives and ideas.

Full-Cycle Development: Managing all aspects of game development in-house to maintain quality and consistency.

Strategic Opportunities and Future Directions

Strategic Roadmap

Vira Games plans to:

Expand Game Portfolio: Continuously develop and release new titles to engage a broader audience.

Enhance User Engagement: Implement features and updates that encourage long-term player retention.

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