VA

Company Research Report: Visual Aspiration



Company Overview



  • Name: Visual Aspiration

  • Mission: Visual Aspiration is a specialized digital marketing company dedicated to building and growing brands.

  • Founded: Visual Aspiration was established in 2015.

  • Founder: The company was founded by Lebogang Makola.

  • Key People:

  • Lebogang Makola: Chief Creative Officer

  • Nomfundo Mahlangu: Accounts Manager

  • Keith Sibanda: Content Manager

  • Headquarters:

  • Johannesburg: 138 West Street, Sandown, Sandton, 2196

  • Durban: 21 Lighthouse Road, Umhlanga Rocks, Durban, 4320

  • Number of Employees: No information is available

  • Revenue: No information is available

  • Specialization: Visual Aspiration is known for its expertise in digital marketing, focusing on brand positioning, social media marketing, graphic design, website design, and content creation.


Products/Services



Social Media Marketing:
  • Visual Aspiration offers strategic social media marketing services that help B2B and B2C companies to communicate with their audience effectively.


Graphic Design:
  • The company provides bespoke corporate brand identity kits, event branding, and marketing collateral creation.


Website Design:
  • Custom website designs are conceptualized to generate web traffic, providing businesses with an online presence 24/7.


Content Creation:
  • High-end visual assets for social media and print are offered, with a production team comprising professionals to ensure quality output.


Consultations:
  • Marketing research and audits are conducted, focusing on strategy, brand positioning, SEO, and social media engagement.


Market Analysis:
  • The company offers analysis and training programs to help clients identify effective marketing strategies.


Recent Developments



Creative Projects:
  • Visual Aspiration worked on the creative design for Nike South Africa, conceptualizing a safari-themed conference booklet.

  • Conducted photography solutions for the Basadi ka Dituku 2022 event.


Product Launches:
  • Assisted Cerebos with the launch of a new Street Food salt product that aligns with street food culture.


Partnerships and Collaborations:
  • The company has collaborated with various high-profile brands, including Nike, Cerebos, Sakhumzi Restaurant, and Mohope Brew.


Key Achievements:
  • Visual Aspiration played a role in the logistics of the MTN Made For Skhokho TV commercial, aired in major South African TV channels.


Leadership Development:
  • The founder, Lebogang Makola, participates in multiple mentorship roles, including serving as a business coach and conducting masterclasses for YGAP South Africa.


Conclusion



Visual Aspiration stands out as a leading digital marketing agency in Johannesburg, recognized for its tailored solutions that bridge brands with their target audiences. The company's commitment to client growth through innovative marketing strategies and collaborative ventures has solidified its position in the industry.