VG

Viveri Group

www.viverigroup.com link_icon

Viveri Group Company and Competitor Profile



Overview



Viveri Group is a full-service B2B company headquartered in Birmingham, specializing in interactive services designed to maximize audience engagement and monetization. With over 30 years of experience, especially in the media and charity sectors, Viveri Group has positioned itself as an industry leader in digital payment solutions. The company's offerings include digital billing capabilities such as Dynamic Payment Checkouts, Mobile Carrier Billing, Card Processing, and Open Banking. Additionally, they provide sophisticated audience interaction tools and services like Competition Management, Telethon Management, and Content Creation. The company operates one of the UK's largest IVR platforms and serves as a Tier 1 Carrier directly interconnected with BT and Vodafone.

Recent Developments and Strategic Directions



Acquisitions and Expansion


On October 31, 2023, Viveri Group acquired Dynamic Mobile Billing, aiming to revolutionize audience engagement through enhanced payment and engagement solutions. This acquisition underscores their commitment to expanding offerings and penetrating new market segments. In November 2023, they further expanded by acquiring Spoke Interactive to integrate customer engagement, call handling, and payment solutions into their offerings.

Industry Positioning


Viveri Group is strategically positioned within the food, beverages, and tobacco manufacturing industry but has significant traction in the IVR services market, enabling comprehensive business solutions for audience engagement and monetization.

Management Team



  • Brian Waluchio: Chief Executive Officer, leading the innovative direction of the company.

  • Damon Russell: Director, instrumental in the launch and management of Viveri Group's key projects, including payment gateways.

  • Gary Corbett: Director, actively communicating Viveri’s acquisitions and sponsorships.

  • Mark Spooner: Group Finance Director, overseeing financial operations.

  • Beverley Brookes: Chief Commercial Officer, also Managing Director at Spoke Interactive Limited, focusing on commercial expansion.

  • Victoria Hull: Business Development Director, skilled in international sales management and business development.


Company Services and Products



  • Digital Payment Solutions: Advanced solutions such as Dynamic Payment Checkouts and Mobile Carrier Billing.

  • Messaging Engagement Platform: Interactive audience engagement through messaging.

  • Virtual Mobile Numbers (VMNs): Enhance audience communication and engagement.

  • Content and Competition Management: Tools for optimizing audience interaction and monetization.


Notable Partnerships and Sponsorships



Viveri Group extends its influence with strategic sponsorships, supporting rising sports stars like Richard Mansell and Morgan Jackson, aligning with its branding and community engagement objectives.

Infrastructure and Market Reach



With a substantial presence in the communications sector, particularly through its strong IVR platform and telecom partnerships, Viveri Group is well-placed to influence customer interaction technologies across various industries. Over 80% of their workforce is experienced in digital engagement, ensuring reliable and compliant services to high-profile clients such as BBC and ITV.

For further inquiries, contact [hello@viverigroup.com](mailto:hello@viverigroup.com) or visit their [LinkedIn page](https://uk.linkedin.com/company/viverigroup).