Vizit Company Market Research Report
Company Overview
Name
Vizit
Mission of the Company
Completely transform the way visual content is created and consumed all over the world.
Founding Information
- When was the company founded and by whom: No information is available
Key People
- Jehan Hamedi, Founder & CEO
- Elham Saraee, Director of AI Research
- Eli Orkin, VP of Marketing
- Zack Halloran, VP of Engineering
- Joe Annunziato, VP of Sales & Partnerships
- Adam Colasanto, Head of Customer Success
- Gabe Schervish, Head of Design
- Wayne St. Amand, COO and EVP of Growth
Headquarters
- Location: Boston, Mass.
Number of Employees
No information is available
Revenue
No information is available
What is the Company Known For
Vizit is known for developing the world’s first Visual Brand Performance Platform that helps leading brands and retailers measure, understand, and optimize the business impact of their visual marketing, content, and design investments using patented AI technology.
Products
Product Offerings
1. Vizit's Conversion Optimizer
- Description: Measures the effectiveness of PDP visual content and automatically reorders carousel imagery to maximize impact and conversion with online shoppers.
- Key Features:
- AI-powered
- Real-time measurement of visual content effectiveness
- Automatic reordering of imagery
2. Vizit Audience Lens™
- Description: Technology that enables users to see “through the eyes” of their consumers in real time.
- Key Features:
- Real-time consumer visual preference simulation
- Applicable worldwide
3. Visual Brand Performance Platform
- Description: Provides a rich set of audience and attention insights revealing how consumers view imagery and what drives effectiveness for different audiences.
- Key Features:
- Predictive Visual Analytics
- Visual Brand Monitoring
- Visual Performance Reporting
- Visual Search & Discovery
High-level Description of Products
Vizit's products leverage AI technology to analyze and optimize visual content for maximum consumer engagement and conversion, using tools that simulate audience preferences and provide actionable insights for improving visual content.
Key Features
- AI-powered analysis and optimization
- Real-time consumer insights
- Audience-specific visual preference simulations
Recent Developments
New Products Launched
- Content Effectiveness Rankings: An AI-generated ranking of ecommerce visual content that reveals the top 200 leading brands with the most appealing visual content for online shoppers.
New Features Added to Existing Products
- Vizit Scores: The first standardized quantitative measure of effectiveness for visual content.
- AI-Powered Visual Optimization: New predictive analytics for improved visual content performance.
Partnerships
- CourtAvenue: A partnership to bring AI-powered image analytics to brands, combining Vizit’s predictive image analytics with CourtAvenue’s digital and ecommerce expertise.
Key Case Studies
1. Ghirardelli:
- Context: Used Vizit to optimize visual content for efficiency and effectiveness.
- Result: Improved visual content performance by aligning with audience preferences, increasing conversion likelihood significantly.
2. Mars Petcare:
- Context: Leveraged Vizit to identify high-performing images and improve global ecommerce pages.
- Result: Achieved a 30% conversion uplift post-optimization.
3. Harley Davidson:
- Context: Optimized imagery for a new motorcycle design.
- Result: Saved $5 million and reduced development time by 2 years.
Conclusion
Vizit has established itself as a leader in the niche of visual content analytics for ecommerce, leveraging advanced AI technology to transform how brands optimize their visual content for better consumer engagement and conversion rates. The company continues to innovate with new product features and strategic partnerships, making significant impacts in the industries it serves.
