Overview
Vogel's Products BV, founded in 1973 and headquartered at Hondsruglaan 93, Eindhoven, The Netherlands, is a leading entity in the industrial machinery manufacturing sector, specializing in high-quality mounting solutions for audio/video and multimedia equipment. The company showcases a strong commitment to sustainability, certified as a B Corporation (B Corp) to mark its dedication to high standards of social and environmental performance.
B Corp Certification
Achieving B Corp certification in November 2024, Vogel's is recognized for its dedication to creating a positive impact on various stakeholders including employees, customers, and the environment. The certification involved a rigorous B Corp Impact Assessment (BIA), evaluating the company across five essential pillars: governance, environment, employees, customers, and community. This underscores Vogel's emphasis on sustainable practices in the audiovisual sector.
Products and Innovation
Vogel's product range includes television, speaker, tablet, and projector mounts, noted for their durability, functionality, and sleek design. Globally used in diverse environments such as homes, airports, and professional settings, the company has been a pioneer since its creation of the world's first loudspeaker mount in 1973, setting important industry standards.
Leadership Team
The leadership at Vogel's is headed by Gerdi Vogels, CEO, who directs with a focus on sustainability and innovation. The team also includes Emiel Zwaagman, Head of Consumer Sales, and Hans Coolen, CFO, all key to guiding the company’s strategic vision and market influence.
Commitment to Quality and Sustainability
Vogel's places high importance on quality, demonstrated through the use of premium materials and stringent product testing standards. Sustainability is integrated within its operations, focusing on sustainable production processes and lifecycle assessments to minimize product impact.
Market Presence and Partnerships
Vogel’s has an international market presence, distributing products in over 70 countries. Strategic partnerships, such as with Onemedia in the UK, enhance market reach and service capabilities. The company continuously engages with emerging trends, maintaining its leadership in AV equipment mounting solutions.
Competitors Analysis
Key Competitors in the AV Mount Industry
- OmniMount: Established in 1978, OmniMount is a key player in consumer electronics, known for its innovative audio/visual mounts and accessories. It operates under Ergotron, Inc., headquartered in Eagan, Minnesota, and has received numerous industry awards.
- SANUS: With a focus on AV furniture and speaker stands since 1986, SANUS offers a wide variety of TV wall mounts and AV furniture. Operating under Milestone AV Technologies, SANUS has a strong presence in North America and Asia.
- Peerless-AV: A veteran with over 80 years in the field, Peerless-AV is recognized for its AV solutions, including video wall mounts and outdoor displays. Their products emphasize ease of installation and durability.
- TV Armor: Founded in 2008, TV Armor provides TV screen protectors and enclosures, offering versatile solutions for environments such as healthcare and corrections facilities.
- ProMounts: Since 2004, ProMounts has grown in the consumer electronics sector with affordable and innovative mounting solutions for both commercial and residential markets.
Competitive Landscape
Vogel's competes with these well-established companies, each with expansive product lines and market reach. SANUS and Peerless-AV are significant competitors with extensive product offerings, while OmniMount is a strong contender with its innovative history in AV mounts. ProMounts presents a competitive challenge with its affordable solutions.
Market Differentiators
Vogel’s differentiates itself through its sustainability and quality, reinforced by its B Corp certification. This appeals to consumers and businesses who prioritize environmental responsibility and social accountability.
For comprehensive product details, visit Vogel's official website: [www.vogels.com](http://www.vogels.com).
