Voyado Market Research Report

Company Overview

Name: Voyado

Mission: Empowering retail brands to build strong, long-lasting relationships with their customers through AI and marketing automation, transforming every interaction into an unforgettable experience.

Founded: 2005

Founder(s): No information available

Key People:

Anna Ander, CMO at Tiger of Sweden

Claudia Moron, Head of eCommerce at Love Stories

Lars Larsson, CRM and Loyalty Specialist at By Malene Birger

Anna Andersson, CRM Manager at Polarn O. Pyret

Headquarters: Norrköping, Sweden

Number of Employees: Over 300

Revenue: No information is available

Known For: Voyado is a leading SaaS company specializing in customer experience platforms, known for personalized retail marketing and AI-driven e-commerce solutions.

Products

Voyado Customer Experience Platform (CXP)

Engage

Description: A retail marketing platform designed for customer engagement, offering endless ways to act on customer data.

Key Features:

Multichannel Campaigns: Create campaigns across email, social media, SMS, etc.

Customer Insights and Reports: Access ready-made and customizable reports on customer data.

Marketing Automation: Automate personalized interactions, such as post-purchase messages and birthday wishes.

Loyalty and Reward Management: Create and manage loyalty programs to boost customer retention.

Elevate

Description: A product discovery engine that uses AI to enhance e-commerce site functionality.

Key Features:

Site Search: Advanced, intuitive search capabilities that understand customer intent.

Site Navigation: Dynamically adapts to guide visitors efficiently.

Product Recommendations: Personalized, real-time product suggestions based on customer behavior.

Smart Merchandising: Automated optimization tools that align with business goals for conversions, revenue, or profit.

Recent Developments

New Products Launched

Elevate: Enhances site search, navigation, and recommendations.

Engage: Retail marketing platform with new features for customer engagement.

New Features Added to Existing Products

Assisted Targeting: A new targeting tool.

Enhanced Site Navigation: Improved user interface for better user experiences.

Personalized Product Recommendations: Enhanced algorithm for real-time, personalized suggestions.

Marketing Automation: Expanded automation capabilities to include more tailored customer interactions.

New Partnerships

Integrations with Various Platforms:

e-Commerce Integrations:

Shopify

Magento

Salesforce Commerce Cloud

Centra

Litium

Brink Commerce

Norce

Askås

Point-of-Sale Integrations:

Sitoo

Front Systems

LS Retail

Cow Hills

Centric

Extenda Retail

Additional Integrations:

Dixa

Inretrn

Dun & Bradstreet

InsightOne

Triggerbee

OneSignal

Flowbox

Lipscore

Zendesk

Walley

Loyyo

Gamifiera

Sift Lab

Soultech

Kindly

Maze

Lyyti

Customer Success Stories

By Malene Birger: 109% increase in full-price shoppers.

MQ Marqet: 25% increase in online sales.

Dormy: 27% increase in online conversion.

Obs and Obs Bygg: Over 30% increase in recommendations based on cart revenue.

Samsøe Samsøe: Raised average purchases by 24.6%.

Dille & Kamille: Built sustainable customer loyalty.

Key Achievements

Visits to e-commerce websites: Driving 10,000 visits per minute.

Searches powered: Supporting 5 million searches every day.

Emails Executed: Assisting in 30 million emails each day.

Brands Thriving: Over 300+ retail brands utilizing Voyado.

Conclusion

Voyado has established itself as a crucial player in the retail and e-commerce sectors, providing innovative AI-driven solutions to enhance customer experiences and improve operational efficiencies. Their recent advancements in integrating various platforms and expanding product features position them as a leader in customer experience platforms.