WeHunt, founded in 2012, is a digital hunting platform designed to enhance the hunting experience by providing tools for planning, tracking, and recapping hunts. The platform offers real-time positioning of hunters and dogs, ensuring safer and more effective hunting activities. In February 2021, WeHunt was acquired by Open Air Group, a company specializing in outdoor products and services.
Key Strategic Focus
WeHunt's primary objective is to integrate technology into traditional hunting practices, offering a comprehensive digital solution for hunters. The platform specializes in real-time tracking, mapping, and communication tools, targeting hunting enthusiasts seeking to modernize their hunting experiences.
Financials and Funding
Prior to its acquisition, WeHunt secured funding through various channels:
- Early Stage VC (July 2015): Raised $349,000.
- Angel Investment (March 2017): Received an undisclosed amount from individual investors.
The capital was utilized to develop and enhance the platform's features, expand its user base, and improve overall user experience.
Technological Platform and Innovation
WeHunt distinguishes itself through its proprietary digital platform that offers:
- Real-Time Positioning: Enables hunters to track the location of fellow hunters and dogs during hunts.
- Interactive Mapping: Allows users to create and share hunting maps with pins and boundaries.
- Communication Tools: Facilitates coordination among hunting parties for safer and more efficient hunts.
These features are designed to enhance safety, coordination, and overall hunting experience.
Leadership Team
As of the latest available information, specific details about WeHunt's leadership team are not publicly disclosed.
Competitor Profile
WeHunt operates in a niche market with several competitors offering similar services:
- Deer Calls for Hunting: Provides a collection of soundtracks to transform mobile phones into electronic callers.
- Deer Target Hunting – Pro: Offers a digital shooting range for practicing aim and hunting skills.
- MyOutdoorTV: Allows users to watch outdoor channels related to hunting, fishing, and shooting.
These competitors focus on various aspects of the hunting experience, from simulation to media content.
Strategic Collaborations and Partnerships
In July 2018, WeHunt acquired Vilth, a company operating in the information services sector. This acquisition aimed to expand WeHunt's capabilities and offerings within the digital hunting space.
Operational Insights
WeHunt's integration of real-time tracking and mapping technologies provides a distinct advantage over traditional hunting methods. By focusing on user-friendly interfaces and comprehensive features, WeHunt positions itself as a leader in modernizing the hunting experience.
Strategic Opportunities and Future Directions
Under the ownership of Open Air Group, WeHunt has the opportunity to leverage synergies with other outdoor products and services. Potential future directions include expanding into new markets, enhancing technological features, and forming strategic partnerships to broaden its user base.
Contact Information
- Website: wehunt.app
- Headquarters: Katrineholm, Sweden
