WebRatio Company Profile

Background

Overview

WebRatio S.r.l., established in 2001, is an international software development company specializing in low-code platforms for rapid application development. The company is headquartered in Milan, Italy, with additional offices in Lomazzo, Italy; San Francisco, USA; and Cuenca, Ecuador.

Mission and Vision

WebRatio's mission is to accelerate digital innovation by simplifying and automating complex processes through low-code development, enabling organizations to create digital solutions without vendor lock-in. The company envisions empowering businesses to achieve digital transformation efficiently and effectively.

Primary Area of Focus

The company's primary focus is on providing low-code development platforms that facilitate the creation of web, mobile, and business process automation (BPA) applications. These platforms are designed to enhance productivity, reduce development time, and support agile methodologies.

Industry Significance

WebRatio has been a pioneer in the low-code development space, introducing the first visual modeling language for web application user interfaces. In 2013, its modeling language, Interaction Flow Modeling Language (IFML), was adopted as a standard by the Object Management Group (OMG), underscoring its influence in the industry.

Key Strategic Focus

Core Objectives

Accelerate Digital Transformation: Enable organizations to rapidly develop and deploy digital solutions.

Enhance Productivity: Increase development efficiency through low-code platforms.

Maintain Flexibility: Ensure solutions are adaptable and free from vendor lock-in.

Specific Areas of Specialization

Low-Code Development Platforms: Tools for building web, mobile, and BPA applications.

Business Process Automation: Streamlining and automating business processes.

Model-Driven Development: Utilizing visual modeling languages for application design.

Key Technologies Utilized

Interaction Flow Modeling Language (IFML): A visual modeling language for designing user interfaces.

Business Process Model and Notation (BPMN): Standard for business process modeling.

Unified Modeling Language (UML): Standard for object-oriented modeling.

Primary Markets Targeted

Enterprise Solutions: Large organizations seeking efficient application development.

SMEs: Small and medium-sized enterprises aiming for digital transformation.

Educational Institutions: Universities and research centers utilizing the platform for educational purposes.

Financials and Funding

Funding History

WebRatio has been privately held since its inception and has not publicly disclosed specific funding rounds or investors. The company has maintained a consistent growth trajectory, with revenue reaching $5.4 million in 2025.

Recent Developments

In April 2025, WebRatio received a merger and acquisition offer, indicating potential strategic shifts or expansion plans.

Utilization of Capital

While specific details on the utilization of capital are not publicly disclosed, WebRatio has historically invested over 20% of its annual revenue into research and development, collaborating with leading ICT research institutes.

Pipeline Development

Key Pipeline Candidates

WebRatio's primary product is the WebRatio Platform, a low-code development environment that integrates web, mobile, and BPA application development. The platform is continually updated to incorporate new features and improvements.

Stages of Development

The WebRatio Platform is in an ongoing development cycle, with regular updates and enhancements to meet evolving market demands.

Target Conditions

The platform is designed to address the need for rapid application development, business process automation, and digital transformation across various industries.

Anticipated Milestones

WebRatio continues to focus on expanding its platform's capabilities and market reach, with plans to introduce new features and integrations in the near future.

Technological Platform and Innovation

Proprietary Technologies

WebRatio Platform: A low-code development environment for building web, mobile, and BPA applications.

Interaction Flow Modeling Language (IFML): A visual modeling language for designing user interfaces.

Significant Scientific Methods

Model-Driven Development: Utilizing visual modeling languages to design and generate applications.

Agile Methodologies: Implementing iterative and incremental development processes.

AI-Driven Capabilities

While specific AI-driven capabilities are not detailed, WebRatio's focus on automation and rapid development suggests potential integration of AI technologies to enhance application functionalities.

Leadership Team

Roberto Acerbis – Chief Executive Officer

Co-founder of WebRatio in 2001, Roberto has held various roles within the company, including programmer, solutions analyst, and chief operations officer. He has been serving as the CEO since 2017.

Massimo La Rosa – Services Director

A graduate of Politecnico di Milano, Massimo joined WebRatio in 2004 as a web applications analyst/developer. He currently serves as the Services Director, overseeing solutions development and managing commercial customers.

Scientific Committee

Stefano Ceri: Full professor of Database Systems at Politecnico di Milano, with a focus on data-intensive web applications.

Piero Fraternali: Full professor of Web Technologies at Politecnico di Milano, specializing in web engineering and user interface design.

Marco Brambilla: Professor of Digital Innovation and Enterprise ICT Architectures at Politecnico di Milano, with expertise in data science and software modeling languages.

Competitor Profile

Market Insights and Dynamics

The low-code development platform market is experiencing significant growth, driven by the increasing need for rapid application development and digital transformation across industries. Organizations are seeking solutions that offer flexibility, scalability, and ease of use.

Competitor Analysis

Appian: Offers a low-code automation platform with a focus on process automation and case management.

Bizagi: Provides a digital business platform for process automation and digital transformation.

Bonita: Specializes in business process management and workflow automation solutions.

Strategic Collaborations and Partnerships

In April 2023, WebRatio joined the RES Group, a consortium of companies developing enterprise management software and services. This partnership aims to expand WebRatio's market reach and enhance its innovation capacity.

Operational Insights

WebRatio's strategic focus on low-code development platforms positions it as a competitive player in the market, offering solutions that address the growing demand for rapid and flexible application development.

Strategic Opportunities and Future Directions

The partnership with the RES Group provides WebRatio with opportunities to leverage complementary skills and resources, potentially leading to the development of more advanced solutions and expansion into new markets.