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Company Research Report: Whitehat SEO



Company Overview



Name


Whitehat

Mission


Whitehat's mission is to drive business growth for their clients. They strive to help businesses increase online visibility, generate leads, and improve marketing ROI utilizing a combination of SEO, inbound marketing, and HubSpot's platform.

Founding and Founders


Founded in 2011 by Clwyd Probert.

Key People


  • Clwyd Probert: Founder and CEO

  • Tim Ranke: Senior Marketing Consultant

  • Peter Vogel: SEO and Content Specialist


Headquarters


80A Uxbridge Road, London, W12 8LR, United Kingdom

Number of Employees


No information is available.

Revenue


No information is available.

Expertise


Whitehat is known for being a HubSpot Platinum Partner and for its expertise in SEO, inbound marketing, and digital marketing strategies.

Products and Services



Products/Services Offered


1. Inbound Marketing
  • Strategies to attract, convert, and close business using content marketing and other inbound methodologies.

  • Key Features: Strategy development, buyer personas, competitive research, content audit.


2. HubSpot Onboarding
  • Custom onboarding processes for HubSpot's suite of tools to help businesses optimize their ROI.

  • Key Features: Customized training, ongoing support, integration assistance.


3. Search Engine Optimisation (SEO)
  • Comprehensive SEO services to improve site ranking and visibility.

  • Key Features: On-page SEO, off-page SEO, technical SEO, e-commerce SEO, local SEO.


4. AI Consulting
  • AI education and implementation to help businesses integrate AI for efficiency and growth.

  • Key Features: AI literacy programs, strategy development, implementation modules.


5. Paid Per Click (PPC)
  • Management and optimization of PPC campaigns.

  • Key Features: Keyword research, ad copy optimization, performance analysis.


6. Content Creation
  • Development of engaging, informative content for marketing success.

  • Key Features: Content strategy, SEO-focused content, custom publications.


Recent Developments



Recent Developments


  • AI Excellence Program Launch: A comprehensive program to help businesses integrate AI into operations, including education and implementation modules.

  • Webinars and Early Adopter Programs for AI: Platforms to educate and assist early adopters in leveraging AI to enhance customer support.


New Products Launched


  • AI Powered Chatbot: Custom AI chat solutions integrated into HubSpot portals to enhance customer interaction.


New Features Added


  • AI Strategy and Implementation Services: Expanded support for businesses to develop and implement AI strategies.


Partnerships


  • Technology Partner: Platinum-level partnership with HubSpot, providing onboarding and support services for clients.

  • Video Technology Partner: Collaborations with TwentyThree and Vidyard to enrich video marketing services.


This report has been structured and compiled based strictly on the available data without additions or external commentary.