Whole Heart Reproductive Mental Health: Company Profile

Background

Overview

Whole Heart Reproductive Mental Health is a specialized psychotherapy practice based in Philadelphia, Pennsylvania, dedicated to supporting women through various stages of their reproductive journey. The practice offers comprehensive mental health services addressing perinatal mood and anxiety disorders, birth trauma, fertility challenges, pregnancy loss, perimenopause, and menopause. Founded by therapist Perri Shaw Borish, the practice has been recognized for its compassionate and expert care, earning accolades such as the Best Women's Reproductive Mental Health Practice 2025 – USA by the GHP Health and Pharmaceuticals Awards.

Mission and Vision

Whole Heart Reproductive Mental Health is committed to providing compassionate, expert care for women navigating the complex intersections of reproductive health and mental well-being. The practice aims to meet women where they are, offering support through various reproductive challenges and transitions.

Industry Significance

The practice holds a significant position in the reproductive mental health sector, offering specialized services that address the unique psychological needs of women during critical life stages. Its recognition with multiple awards underscores its impact and leadership in the field.

Key Strategic Focus

Core Objectives

Whole Heart Reproductive Mental Health focuses on delivering specialized mental health services to women, emphasizing support during fertility struggles, pregnancy complications, birth trauma, postpartum care, and menopause transitions. The practice is dedicated to breaking down barriers to mental health care by offering low-fee and free support groups, both in-person and online, to ensure accessibility for all women.

Areas of Specialization

• Perinatal Mood and Anxiety Disorders: Addressing conditions such as postpartum depression and anxiety.

• Birth Trauma: Providing support for women who have experienced traumatic childbirth.

• Fertility Challenges: Assisting women facing difficulties with conception.

• Pregnancy Loss and Grief: Offering counseling for those dealing with miscarriage or stillbirth.

• Perimenopause and Menopause: Supporting women through midlife transitions.

Key Technologies Utilized

The practice employs telehealth services to enhance accessibility, allowing clients to engage in therapy sessions from the comfort of their homes. This approach is particularly beneficial for parents managing childcare and busy schedules.

Primary Markets and Conditions Targeted

Whole Heart Reproductive Mental Health primarily serves women in the Philadelphia area, focusing on those experiencing reproductive health challenges, including fertility issues, pregnancy complications, birth trauma, postpartum depression, and menopause-related concerns.

Financials and Funding

Funding History

Specific details regarding the funding history of Whole Heart Reproductive Mental Health are not publicly disclosed. The practice operates as a private entity, and financial information is not readily available.

Recent Funding Rounds

There is no publicly available information about recent funding rounds for the practice.

Notable Investors

As a privately held practice, Whole Heart Reproductive Mental Health does not have publicly known investors.

Utilization of Capital

While specific details on capital utilization are not disclosed, the practice likely invests in expanding its services, enhancing telehealth capabilities, and supporting community outreach programs to provide accessible mental health care to women.

Pipeline Development

Whole Heart Reproductive Mental Health focuses on expanding its support groups and telehealth services to reach a broader audience. The practice has organized events like EmpowerPause, which explores aspects of midlife transitions, indicating a commitment to addressing diverse reproductive mental health needs.

Technological Platform and Innovation

Proprietary Technologies

The practice utilizes telehealth platforms to deliver therapy sessions, enhancing accessibility for clients. This approach allows for flexible scheduling and reduces barriers to in-person visits.

Significant Scientific Methods

Whole Heart Reproductive Mental Health employs evidence-based therapeutic approaches, including psychodynamic therapy, cognitive behavioral therapy (CBT), mindfulness-based stress reduction, and emotionally focused therapy. These methods are tailored to address the unique challenges faced by women during various reproductive stages.

Leadership Team

Perri Shaw Borish, MSS, LCSW, BCD, PMH-C

• Position: Founder and Psychotherapist

• Professional Background: With over 20 years of experience in maternal mental health, Perri holds a Master of Social Service from Bryn Mawr Graduate School of Social Work and Social Research. She is a Board Certified Diplomate in Clinical Social Work and a Certified Perinatal Mental Health Specialist.

• Key Contributions: Perri founded Whole Heart Reproductive Mental Health to provide specialized care for women navigating reproductive health challenges. She has been recognized with the Philadelphia Family 2024 Woman of Influence Award.

Ana Laura Gelman, MSW, LCSW, PMH-C

• Position: Psychotherapist

• Professional Background: Ana Laura earned her Master of Social Work from Hunter College School of Social Work and is certified in Perinatal Mood & Anxiety Disorders and Pregnancy Loss & Grief. She is fluent in Spanish and offers therapy in both English and Spanish.

• Key Contributions: Ana Laura specializes in maternal mental health, including perinatal mood and anxiety disorders, pregnancy grief, loss, and fertility challenges.

April Robinson, M.S.Ed, LPC

• Position: Psychotherapist

• Professional Background: April holds a Master of Science in Education from the University of Pennsylvania Graduate School of Education and is a nationally certified counselor.

• Key Contributions: April focuses on depression and anxiety disorders, life transitions, identity development, trauma, LGBTQ+ issues, and women's issues, including maternal mental health.

Luisa Silva-Casullo, LMFT, PMH-C

• Position: Psychotherapist

• Professional Background: Luisa earned her Master of Science in Marriage and Family Therapy from La Salle University and is certified in Perinatal Mood & Anxiety Disorders and Pregnancy Loss & Grief. She is fluent in Spanish.

• Key Contributions: Luisa works with individuals, couples, and families to overcome challenges related to anxiety, depression, trauma, grief, and life transitions, with a focus on maternal mental health.

Noa Hedaya, Ph.D.

• Position: Licensed Clinical Psychologist

• Professional Background: Noa holds a Ph.D. in Clinical Psychology from the California School of Professional Psychology and has completed post-graduate training in fertility counseling.

• Key Contributions: Noa specializes in reproductive mental health, including infertility, pregnancy loss, postpartum and perinatal depression, and anxiety, employing psychodynamic and psychoanalytic psychotherapies.

Victoria Edelman, MA, LAPC, PMH-C

• Position: Psychotherapist

• Professional Background: Victoria holds a Master of Arts in Mental Health Counseling with a trauma concentration from Arcadia University and is a Perinatal Mental Health Specialist.

• Key Contributions: Victoria focuses on normalizing and validating the challenges of the reproductive journey, creating a safe, supportive environment for clients to be their authentic selves.

Andrea Castro-Steffens, MFT

• Position: Psychotherapist

• Professional Background: Andrea earned her Master’s in Marriage and Family Therapy from La Salle University and is certified in Perinatal Mood & Anxiety Disorders.

• Key Contributions: Andrea supports individuals, couples, and families through reproductive and parental journeys, utilizing trauma-informed, non-judgmental approaches to build strong connections.

Rita Woidislawsky, Ph.D.

• Position: Psychologist

• Professional Background: Rita holds a Ph.D. in Clinical Psychology from Temple University and has extensive experience working with individuals of all ages and their families in inpatient and outpatient settings.

• Key Contributions: Rita specializes in treating women across the reproductive lifespan, focusing on body image distortion during pregnancy and the postpartum period.

Liz Wilson Morello, MSS, LCSW

• Position: Psychotherapist

• Professional Background: Liz holds a Master of Social Service from Bryn Mawr Graduate School of Social Work and Social Research and maintains a clinical practice specializing in perinatal mental health.

• Key Contributions: Liz provides therapy focusing on perinatal mood and anxiety disorders, supporting women through fertility issues, pregnancy, birth trauma, postpartum, and beyond.