Wholesale Payments Company Profile
Background
Wholesale Payments, founded in 2007 by Mark Hodges and Greg Bernstein, is a payment processing company headquartered in Lubbock, Texas. The company offers comprehensive electronic transaction solutions, including credit card processing, point-of-sale (POS) systems, and mobile payment options, catering to various industries such as retail, restaurants, e-commerce, and B2B sectors. Wholesale Payments is recognized for its commitment to transparency in pricing, providing clients with clear and consistent rates without hidden fees.
Key Strategic Focus
Wholesale Payments focuses on delivering cost-effective and scalable payment processing solutions tailored to the unique needs of each merchant. The company's core objectives include:
- Cost Efficiency: Offering low processing rates and transparent pricing structures to help businesses reduce transaction costs.
- Technological Innovation: Providing cutting-edge technology, such as advanced POS systems and mobile payment solutions, to enhance transaction efficiency and security.
- Customer Service Excellence: Maintaining a strong emphasis on local support through professional sales representatives and dedicated customer service teams.
Wholesale Payments serves a diverse clientele, including small and medium-sized businesses across the United States, aiming to streamline payment processes and improve operational efficiency.
Financials and Funding
As a privately held company, Wholesale Payments has experienced significant growth since its inception. In November 2025, the company expanded its technological capabilities by acquiring Strategic Mobile Solutions, operating as textLIVING, a leading SaaS marketing, loyalty, and SMS engagement platform. This strategic acquisition underscores Wholesale Payments' commitment to technological innovation and enhancing customer engagement solutions.
Pipeline Development
Wholesale Payments continues to develop and integrate new technologies to enhance its service offerings. The acquisition of textLIVING in November 2025 is a significant milestone, enabling the company to provide advanced customer engagement, marketing automation, and loyalty solutions to its merchant clients. This development is expected to strengthen Wholesale Payments' position in the payment processing industry by offering a more comprehensive suite of services.
Technological Platform and Innovation
Wholesale Payments leverages several technological platforms and proprietary technologies to deliver its services:
- Point-of-Sale (POS) Systems: Customized POS software and hardware solutions tailored to various business needs, including retail, restaurants, and e-commerce.
- Mobile Payment Solutions: Mobile payment options that enable businesses to accept payments on-the-go, enhancing flexibility and customer convenience.
- Customer Engagement Platforms: Following the acquisition of textLIVING, Wholesale Payments integrates advanced SMS engagement, marketing automation, and loyalty programs to help merchants enhance customer relationships and drive repeat business.
Leadership Team
Wholesale Payments is led by a team of experienced professionals:
- Mark Hodges, Chief Executive Officer (CEO): As an Account Executive turned CEO, Mark has developed a unique perspective on sales and operations. He has spent over 14 years creating an Independent Sales Organization (ISO) model focused on meeting the needs of sales representatives and merchants. Under his leadership, Wholesale Payments has experienced significant growth and is recognized as one of the fastest-growing ISOs in the United States.
- Greg Bernstein, President: With more than 15 years of payment processing experience, Greg leads the company's sales teams and oversees ongoing expansion efforts. He has played a pivotal role in developing and delivering proprietary payment software, including the integration of textLIVING's platform.
Competitor Profile
Market Insights and Dynamics
The payment processing industry is characterized by rapid technological advancements and increasing competition. Companies like Wholesale Payments are focusing on integrating innovative solutions, such as mobile payments and customer engagement platforms, to meet evolving merchant needs. The market is also witnessing consolidation, with strategic acquisitions enhancing service offerings and market reach.
Competitor Analysis
Wholesale Payments operates in a competitive landscape with several notable players:
- Worldpay: A leading payment processing company offering a wide range of services globally.
- FIS: A global financial technology company providing payment processing solutions and services.
- Mollie B.V.: A European payment service provider focusing on small and medium-sized enterprises, offering online and in-person payment processing solutions.
Wholesale Payments differentiates itself through its commitment to transparency, personalized customer service, and continuous technological innovation.
Strategic Collaborations and Partnerships
The acquisition of textLIVING in November 2025 is a strategic move that enhances Wholesale Payments' technological capabilities, particularly in customer engagement and loyalty programs. This partnership enables the company to offer a more comprehensive suite of services to its merchant clients, strengthening its competitive position in the market.
Operational Insights
Wholesale Payments emphasizes local support and scalability, providing personalized services through a network of sales representatives across the United States. This approach allows the company to cater to the unique needs of each merchant, fostering strong customer relationships and loyalty.
Strategic Opportunities and Future Directions
Wholesale Payments is well-positioned to capitalize on the growing demand for integrated payment solutions and customer engagement platforms. The recent acquisition of textLIVING provides a solid foundation for expanding its service offerings and enhancing merchant value. The company's focus on technological innovation and customer-centric services aligns with industry trends, positioning Wholesale Payments for continued growth and success.
Contact Information
- Website: wholesalepayments.com
- Social Media:
- Facebook: facebook.com/wholesalepayments
- Twitter: twitter.com/wholesalepayments
- LinkedIn: linkedin.com/company/wholesalepayments
Wholesale Payments continues to evolve, focusing on technological advancements and customer service excellence to meet the dynamic needs of the payment processing industry.