Overview
Woods Cycle Country, Lp is a leading powersports dealership located in New Braunfels, Texas. Since its establishment in 2006, this family-owned business has been a premier dealer for brands like Can-AM, Kawasaki, Polaris, Slingshot, Seadoo, Star, Suzuki, and Yamaha. Specializing in both new and used motorcycles, ATVs, UTVs, and watercraft, Woods Cycle Country is known for its customer-centric approach, transparent pricing, and strong community engagement, as further evidenced by their informative online presence.
Leadership and Management
- Mark Woods and Claudia Woods oversee the dealership, leveraging Mark's CPA background from Texas Tech University for sound financial management.
- Joe Silvernail acts as General Manager, recognized for his leadership in operations.
- Phillip Waggoner manages Finance, guiding financial strategies and solutions for customers.
- Paul Woods is heavily involved in sales, maintaining the family legacy.
- Blake Flanagan, the Sales Manager, brings over a decade of experience to the dealership, enhancing its offerings through custom build designs.
Company Performance and Offerings
Woods Cycle Country has garnered a consistent customer satisfaction rating of 4.6 from 783 reviews, reflecting its high reputation within the local community and industry at large. The dealership continually refreshes its inventory and service offerings, providing customization options with a variety of parts, accessories, and services.
Recent Developments and Marketing Strategies
The dealership engages in various marketing activities, such as hosting events like the Marine and Power Sports Expo in collaboration with NXTLVL Marine. They promote special offers and product demos via their website and social media to boost consumer interest and interaction.
Online Presence and Customer Engagement
Woods Cycle Country boasts a robust digital footprint through its website, blog, Facebook, and LinkedIn platforms. Their interactive blog is a key digital asset, sharing insights and updates on the latest in powersports to keep the customer base engaged and informed.
Competitor Profile
Key Competitors
- RideNow Powersports: Operating over 40 dealerships across the U.S., including Texas, RideNow specializes in a variety of powersport vehicles and emphasizes a customer-centric culture with continuous staff training.
- Louis Powersports: Based in Greenville, Texas, they offer a range of new and used motorcycles, ATVs, and watercraft, maintaining a significant market presence with strong inventory.
- House of Motorcycles: A California-based dealer with a solid reputation in Southern California, offering a wide selection of motorcycles and powersport models from brands like Can-Am, Honda, and Yamaha.
- MotoSport Hillsboro: Located in the Northwest, primarily Oregon, they provide an array of motorcycles, dirt bikes, and ATVs, renowned for excellent customer service.
Market Position
Woods Cycle Country distinguishes itself as a family-owned dealership offering a personal and customer-focused experience. Its comprehensive inventory and partnerships with major manufacturers affirm its strong position in the Texas powersports market.
Business Approach
Woods Cycle Country places a high priority on transparent communication and customer satisfaction. Customer reviews frequently highlight rapid responses and clear pricing, which are crucial for building and sustaining customer loyalty. Strategically situated in a state with high outdoor recreational demand, the dealership appeals significantly to Texan powersports enthusiasts.
In summary, with strategic business practices, commitment to customer relations, and the dedication of experienced individuals like Blake Flanagan, Woods Cycle Country maintains a competitive edge in the powersports dealership industry.
