XI

Xactly Design & Advertising Inc.

www.xactlydesign.com link_icon

Company Research Report: Xactly Design & Advertising



Company Overview



  • Name: Xactly Design & Advertising

  • Mission: To elevate brands through compelling storytelling, creative strategy, and stunning design to drive results that make clients unforgettable.

  • Founded: 2002

  • Founders: No information is available

  • Key People:

  • Denis Sabourin – President + Creative Director

  • Laura Williams – Art Director

  • Steve Harding – Account Director

  • Blair Burchill – Strategy Director + Fractional CMO

  • Jen Gardner – Graphic Designer + Motion Graphics

  • Sophie Langman – Graphic Designer + Motion Graphics

  • Mark Michaud – Graphic Designer + UI/UX

  • Matt Côté – Account Executive

  • Yuji Sato – Digital Marketing Manager

  • Anna Williams – Copywriter

  • Andrew Moir – Copywriter + Videographer

  • Sarah Dorward – Copywriter

  • Laura Tomac – Graphic Designer

  • Craig Langdon – Web Developer

  • Denise Hutchinson – Controller

  • Michel Boulet – Translator

  • Headquarters: 311 Richmond Rd, Suite 204, Ottawa ON, K1Z 6X3

  • Number of Employees: No information is available

  • Revenue: No information is available

  • Known For: Xactly is known for being a leading full-service marketing agency in Ottawa, crafting integrated campaigns, creative executions, and standout strategies that transform brand identities and elevate client presence in the market.


Products and Services



  • Products/Services Offered:

  • Campaign Strategy

  • Media Planning

  • Integrated Digital and Traditional Advertising Campaigns

  • Website Development

  • Graphic Design

  • Copywriting

  • Social Media Management

  • Video Production and Photography

  • SEO

  • Illustration

  • Motion Graphics

  • Animation

  • Brand Positioning

  • Fractional CMO Services

  • UI/UX Design

  • Public Relations


  • Key Features:

  • Offers a comprehensive range of marketing services under one roof.

  • Implements a retainer model which functions as an extension of client brands, providing access to a full-service marketing department.

  • Utilizes tools such as Sprout Social and Google Analytics for campaign performance analysis and reporting.

  • Adapts to client needs with short-term or long-term goal commitments.


Recent Developments



  • Recent Developments:

  • Xactly has undertaken various high-profile campaigns with brands such as CAA, MindBridge, Drop, Gold Bar Whiskey, Boyd Moving & Storage, Ringette Canada, High Ties, Palladium Insurance, Ekidna, Ottawa Heart Institute's JUMP IN, Getit Local, and Segway Powersports.

  • Results from these campaigns include increased awareness, engagement, traffic, and conversions across multiple digital channels and platforms.


  • New Products Launched: No information is available.

  • New Features Added: No information is available.

  • New Partnerships:

  • Collaborations with clients from different industries including automotive (Segway Powersports), SaaS (MindBridge), and consumer products (Drop Keyboards) among others, to enhance brand identity and market reach.


Conclusion



The information provided reflects Xactly Design & Advertising as a dynamic and creative marketing agency committed to turning big ideas into tangible results for their clients. Their extensive service offerings and strategic partnerships have propelled many brands to achieve significant growth and awareness in their respective markets.