Yorozu Corporation: Company Profile
Background
Overview
Yorozu Corporation, established in 1948, is a Japanese manufacturer specializing in automotive parts, agricultural machinery components, and production equipment. The company offers a diverse range of products, including front and rear suspension members, rear beams, links, brake pedals, oil pans, suspension modules, engine mounts, splash guards, and body parts for cars, trucks, and tractors. Additionally, Yorozu produces dies and production equipment.
Mission and Vision
Yorozu's mission is to contribute to society by delivering technological innovations and creating products that are beneficial to people. The company aims to be a respected corporate citizen, providing quality service to customers with its unique technology.
Industry Significance
As a leading supplier of suspension parts and modules, Yorozu holds the largest market share in Japan. The company has earned the trust of major automotive original equipment manufacturers (OEMs) worldwide, including Nissan, Honda, Toyota, and Subaru.
Key Strategic Focus
Core Objectives
Yorozu's strategic focus includes expanding global sales by strengthening the supply system for electrified vehicles, introducing new technologies, and adopting new production methods.
Areas of Specialization
The company specializes in the development, design, production, and sale of automotive mechanical components, auto body components, engine components, dies, and facilities.
Key Technologies Utilized
Yorozu employs advanced metal stamping and manufacturing technologies, emphasizing high-precision automotive components. The company is actively engaged in the development of lightweight solutions that contribute to carbon neutrality, including the improvement of forming and welding technologies for ultra-high-tensile steel sheet materials and bonding technologies for aluminum alloys.
Primary Markets and Conditions Targeted
Yorozu targets major automotive OEMs globally, including Nissan, Honda, Toyota, and Subaru. The company is also focusing on the growing demand for electrified vehicles and the need for lightweight components to achieve carbon neutrality.
Financials and Funding
Funding History
Yorozu Corporation is a publicly traded company listed on the Tokyo Stock Exchange under the ticker symbol 7294. The company has a market capitalization of approximately ¥23.57 billion as of January 1, 2026.
Recent Financial Performance
In the fiscal year ending March 31, 2025, Yorozu reported consolidated net sales of ¥178.41 billion, a slight decrease from ¥181.47 billion in the previous fiscal year. The company faced a net loss of ¥13.45 billion during this period.
Notable Investors
As a publicly listed company, Yorozu's shareholders include institutional and individual investors. Specific details about major shareholders are not publicly disclosed.
Utilization of Capital
Yorozu has been investing in new manufacturing facilities in the United States and Mexico, notably allocating over $170 million to build advanced metal stamping plants and create hundreds of jobs.
Pipeline Development
Key Pipeline Candidates
Yorozu is focusing on developing lightweight components for electrified vehicles, including suspension parts and modules that contribute to carbon neutrality.
Stages of Development
The company is engaged in research and development activities aimed at creating new technologies and structures for lightweight components. This includes improving forming and welding technologies for ultra-high-tensile steel sheet materials and bonding technologies for aluminum alloys.
Target Conditions
Yorozu's development efforts are targeted at meeting the requirements of automotive OEMs for lightweight, high-performance components that support the transition to electrified vehicles and contribute to carbon neutrality.
Anticipated Milestones
The company aims to achieve significant reductions in CO₂ emissions through the development of lightweight components and to support the advancement of electric vehicle development by providing innovative solutions.
Technological Platform and Innovation
Proprietary Technologies
Yorozu has developed proprietary technologies in suspension parts and modules, as well as in forming and welding methods for ultra-high-tensile steel sheet materials and bonding technologies for aluminum alloys.
Significant Scientific Methods
The company employs advanced metal stamping and manufacturing technologies, focusing on high-precision automotive components. Yorozu is also engaged in the development of lightweight solutions that contribute to carbon neutrality, including the improvement of forming and welding technologies for ultra-high-tensile steel sheet materials and bonding technologies for aluminum alloys.
Leadership Team
Key Executives
- Akihiko Shido: Representative Chairman, CEO & Executive Officer
- Tsutomu Hiranaka: President, COO, Head of Business Strategy & ESG Promotion Functions Group & Director
- Ken Shido: Vice Chairman & Executive Officer
- Chieko Ogawa: Independent Outside Director
- Chiaki Tsuji: Independent Outside Director
- Masashi Oshita: Independent Outside Director
Professional Backgrounds and Contributions
- Akihiko Shido: Serves as the Representative Chairman, CEO, and Executive Officer, leading the company's strategic direction and operations.
- Tsutomu Hiranaka: As President and COO, he oversees business strategy and ESG promotion functions, contributing to the company's growth and sustainability initiatives.
- Ken Shido: Vice Chairman & Executive Officer, involved in high-level decision-making and corporate governance.
- Chieko Ogawa: Independent Outside Director, providing external perspectives and guidance on corporate governance.
- Chiaki Tsuji: Independent Outside Director, offering expertise and oversight in strategic matters.
- Masashi Oshita: Independent Outside Director, contributing to the board with independent judgment and experience.
Competitor Profile
Market Insights and Dynamics
The automotive parts industry is characterized by significant competition, with companies striving to meet the evolving demands for lightweight, high-performance components, especially in the context of electrified vehicles and carbon neutrality.
Competitor Analysis
Yorozu's key competitors include major automotive parts manufacturers such as DENSO Corporation, Sumitomo Electric Industries, Ltd., and Bridgestone Corporation. These companies offer a range of automotive components and have established relationships with global automotive OEMs.
Strategic Collaborations and Partnerships
Yorozu collaborates with various automotive OEMs, including Nissan, Honda, Toyota, and Subaru, to supply suspension parts and modules. The company is also engaged in joint development with automakers, parts manufacturers in other industries, and material manufacturers to create new technologies and structures for lightweight components.
Operational Insights
Yorozu's global manufacturing footprint, with facilities in Japan, the United States, Mexico, China, and other regions, enables the company to efficiently meet the needs of automotive OEMs worldwide. The company's focus on technological innovation and lightweight solutions positions it competitively in the market.
Strategic Opportunities and Future Directions
Yorozu is focusing on expanding its supply system for electrified vehicles, introducing new technologies, and adopting new production methods to strengthen its global presence. The company's commitment to developing lightweight components that contribute to carbon neutrality aligns with the automotive industry's shift towards sustainability.
Contact Information
- Official Website: www.yorozu-corp.co.jp/en/
- LinkedIn: Yorozu Automotive of TN and AL
- Twitter: Yorozu Corporation
- YouTube: Yorozu Corporation