ZP

Zâle & Pépe

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Company Overview



Zâle & Pépe is a small organic food shop and kitchen gadget store located in Nova Gorica, Slovenia. Established in 2014, the company specializes in locally sourced organic and ecological produce from Slovenian farmers and suppliers. Beyond food, the store offers a variety of products that promote a sustainable and healthy lifestyle, including books, gifts, and tools for healthy cooking. Committed to sustainability, Zâle & Pépe provides refillable natural cosmetics and cleaners to minimize waste, emphasizing their ethos of ethical consumerism.

Strategic Positioning and Market Position



Zâle & Pépe positions itself as a leader in the Slovenian organic food market, with a focus on sustainable practices and local sourcing. By offering high-quality local food products and educational events, the company caters to health-conscious consumers while engaging the local community in sustainable practices. Despite its categorization in the mechanical or industrial engineering industry, the company primarily operates within the organic retail space emphasizing organic food, groceries, and kitchen gadgets. The niche market of locally sourced organic goods helps Zâle & Pépe maintain a distinct identity dedicated to ethical consumerism.

Product Offerings



The company emphasizes seasonal and sustainable food options, offering unique products such as books on natural living and gastronomy, crafts, natural cosmetics, and various cooking tools. Noteworthy products include extra virgin olive oil and Epsom salts. Zâle & Pépe regularly hosts workshops and events, including seminars on natural cosmetics and culinary arts, to foster community involvement and reinforce their commitment to sustainable living.

Financial and Operational Data



Zâle & Pépe operates in a niche market with a small team, employing between five and nine individuals. The company generates an estimated revenue of between €1 million and €5 million per year, indicating a small but potentially lucrative business within its sector, focused on high-quality, local, and sustainable products.

Competitor Analysis



While specific direct competitors in Slovenia might be limited, Zâle & Pépe operates within a competitive landscape characterized by both regional and international players. Key competitors include:

  • Regional: Smoor, Lotte India, Paul And Mike, Morde Foods, and Lotus Chocolate Company.

  • Global: Major players such as Whole Foods, Kroger, Trader Joe's, and Costco, which offer organic and specialty food products.


These competitors highlight the diverse market offerings and consumer segments available in the organic food retail space, comprising both niche organic brands and large-scale natural product retailers.

Opportunities for Engagement



Zâle & Pépe can capitalize on its market position by fostering collaborations with local farmers and regional agricultural initiatives. This could strengthen its supply chain while aligning with consumer preferences for sustainable and local food options. Enhancing transparency regarding employee, revenue, and financial data may improve investor engagement and market presence.

Challenges



Zâle & Pépe faces challenges in market reach and brand recognition due to the presence of larger entities with extensive distribution networks. Addressing these challenges requires strategic alliances and emphasizing its strengths in local sourcing and organic offerings.

Location and Contact Information



Zâle & Pépe operates from its primary location at Eda Center, Delpinova ulica 18b, 5000 Nova Gorica, Slovenia. Customers can access products in-store and online through the website https://zaleinpepe.si/. For communication, they can be reached via email at zaleinpepe@gmail.com or by phone at 030 770 164.