ZacTax Company Profile

Background

ZacTax is a specialized analytics platform developed to assist local governments in making informed decisions regarding revenue management. The company's mission is to empower municipalities with comprehensive insights into their sales and property tax data, thereby enhancing economic development and fiscal health. By providing detailed analyses and user-friendly tools, ZacTax plays a significant role in the public sector, particularly within Texas, where over 145 cities utilize its services.

Key Strategic Focus

ZacTax concentrates on delivering robust analytics solutions tailored for local government needs. Its core objectives include:

Sales Tax Analytics: Offering in-depth analysis of taxpayers, industry performance, and geographic revenue distribution.

Property Tax Analytics: Providing detailed breakdowns of property values, exemptions, and geographic insights to understand community wealth.

Decision Engine: Featuring modules like Economics and Pipeline to assess fiscal health and profitability of developments.

The company primarily targets local governments, offering tools that integrate seamlessly with existing municipal systems to enhance data-driven decision-making.

Financials and Funding

As of the latest available data, ZacTax reports an annual revenue of approximately $1.2 million and employs a team of six professionals. The company offers its services through a straightforward, flat annual subscription fee, with pricing tiers based on the population size of the municipality:

Sales Tax Analytics:

Population less than 25k: $5,000/year

Population 25k to 100k: $10,000/year

Population 100k to 200k: $15,000/year

Population greater than 200k: $20,000/year

Property Tax Analytics: Pricing follows the same structure as Sales Tax Analytics.

Decision Engine: Offered at no additional cost with active subscriptions to both Sales Tax and Property Tax services.

Technological Platform and Innovation

ZacTax distinguishes itself through several proprietary technologies and methodologies:

Geographic Analysis Tools: Enables users to create and analyze georegions without additional import charges, facilitating the tracking of development agreements and revenue sources.

Cohorts Feature: Allows for custom aggregations of taxpayers using dynamic queries, providing tailored insights into collections.

InsightEngine: A tool for power users to dissect data, offering detailed statistics and hypothesis testing capabilities.

These innovations enable local governments to perform complex analyses efficiently, leading to more informed policy decisions.

Leadership Team

ZacTax is led by a team of experienced professionals with backgrounds in city management and public administration:

Michael Coon: Appointed as West Region Vice President in May 2023, Michael brings extensive experience in municipal revenue data analytics and is spearheading the company's expansion into California.

The leadership team's firsthand experience in local government operations informs the development of ZacTax's tools, ensuring they meet the practical needs of municipalities.

Competitor Profile

Market Insights and Dynamics

The market for municipal revenue analytics is characterized by a growing demand for data-driven decision-making tools. Local governments are increasingly seeking platforms that offer comprehensive insights into tax revenues to enhance fiscal management and economic development strategies.

Competitor Analysis

While ZacTax specializes in analytics for local governments, other companies offer related services:

Weave Visual Analytics: Provides data visualization tools for various industries, including public sector clients.

Amber Waves VR: Focuses on virtual reality solutions, with some applications in data visualization.

Profit Developers: Offers software solutions aimed at financial analysis and reporting.

Einblick: Develops collaborative data science platforms with applications in various sectors.

These competitors offer diverse solutions, but ZacTax's focus on local government revenue analytics provides a niche advantage.

Strategic Collaborations and Partnerships

ZacTax operates under Eight20 Consulting, a full-service municipal consultancy. This affiliation enhances ZacTax's capabilities by integrating consulting services with its analytics platforms, offering clients a comprehensive suite of tools and expertise.

Operational Insights

ZacTax's strategic positioning is bolstered by its deep understanding of local government operations, stemming from the leadership team's backgrounds in city management. This insider perspective allows ZacTax to develop tools that are both practical and highly relevant to municipal needs, setting it apart from competitors who may lack this specialized focus.

Strategic Opportunities and Future Directions

Looking ahead, ZacTax aims to expand its reach beyond Texas, as evidenced by its recent entry into the California market. The appointment of Michael Coon as West Region Vice President underscores this strategic direction. By leveraging its existing strengths and adapting to the unique needs of different municipalities, ZacTax is well-positioned to grow its client base and continue providing valuable analytics solutions to local governments.