ZM

Zaeem Mirza

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Detailed Company and Competitor Report: Rewaa



Company Overview: Rewaa



Company Description


Rewaa is a leading omnichannel inventory management system and POS platform based in Saudi Arabia. The company was established in 2018, with a focus on simplifying and automating retail operations. It primarily serves over 5,000 retailers, mostly located in Saudi Arabia. Rewaa is committed to providing solutions that enhance sales, inventory management, and cost reduction processes.

Key Offerings


  • Inventory Management: Comprehensive management of product inventory, including stock tracking and transfers.

  • Point of Sale (POS) System: Facilitates offline sales through capabilities for cash register management and invoice issuance.

  • Accounting System: Integrates systems to streamline sales, expenses, and purchasing processes.

  • Apps Integration: Enhances business management by connecting with online store platforms and accounting systems.


Recent Developments


  • Funding: Successfully raised $27 million in a Series A funding round led by Wa'ed Ventures.

  • Growth Trajectory: Aiming to expand its software solutions portfolio to better streamline retail operations.


Leadership Team


  • CEO: Mohammed Alqasir, pivotal in establishing and growing the company.

  • CTO: Amr Ali, an expert in software engineering and leadership.

  • VP of Engineering: Syed Azfar Ali, leads innovation in technology deployment.

  • VP of Marketing: Zaeem Shaukat Mirza, joined in December 2022, responsible for advancing global marketing strategies.


Strategic Vision


Rewaa's mission is to become the top choice for integrated technical solutions among retailers. They are focused on driving innovation in retail technology to enhance business management and streamline operations.

Profile: Zaeem Shaukat Mirza



Position and Role


  • Current Role: Vice President of Marketing at Rewaa

  • Tenure: Since December 2022


Professional Background


Zaeem Shaukat Mirza is a seasoned marketing leader with vast experience in transforming and advancing global brands. Before Rewaa, he held positions such as Business Director, and Senior Director of Global Marketing at TouchBistro, as well as Global Head of E-Marketing and E-Commerce at Qatar. His expertise extends to digital marketing, and he is currently pursuing a PhD in Digital Marketing.

Educational Background


  • Marketing Academy Graduate from INSEAD

  • Pursuing PhD in Digital Marketing

  • Ranked achiever at Mumbai University


Professional Achievements


  • Successfully launched and managed global brands.

  • Developed strategic marketing initiatives aligning with business goals.

  • Continuously innovates in marketing strategies to drive brand growth and customer engagement.


Entrepreneurial Ventures


  • Founder of UMMAH1.com, established in March 2021.

  • Co-founder and Board Advisor for IndiaZakat, showcasing his interest in innovative business models and social entrepreneurship.


Additional Business Involvements


  • Linked with a holding company involved in tech, e-commerce, and digital services.

  • Active in advising and scaling tech and online businesses focusing on digital transformation.


Rewaa’s Market Position and Competitors



Market Position


Rewaa operates as a SaaS company, developing a cloud-based inventory management platform. It has an estimated annual revenue of $7.3 million, with a workforce of 56 employees.

Competitors


The competitive landscape includes well-known names such as:
  • ServiceNow

  • Salesforce

  • SAP


Among 16 companies vying for similar market presence, some key competitors are:
  • QuantiTech: Revenue of $57.6 million and 318 employees.

  • Fleetio: Revenue of $44.6 million with 286 employees.


Industry Influence and Networking


Zaeem plays a crucial role in navigating Rewaa through competitive markets, leveraging his skills in digital operations and strategic partnerships. His involvement is vital for driving strategic growth initiatives and penetrating competitive industry settings.

This report collates the multifaceted role of Zaeem Shaukat Mirza as a business leader and entrepreneur, his contributions to various companies, and the competitive landscape of Rewaa in the market.