Z

Zoe

www.zoe.com link_icon

Company Market Research Report: ZOE



Company Overview



  • Name: ZOE Limited

  • Mission: To unlock the power of science for every body by helping people live healthier, longer lives through personalized nutrition.

  • Founding Details: Founded in 2018 by Tim Spector, Jonathan Wolf, and George Hadjigeorgiou.

  • Key People:

  • Tim Spector: Professor of Genetic Epidemiology at King’s College London, co-founder.

  • Jonathan Wolf: Former Chief Product Officer at Criteo, co-founder.

  • George Hadjigeorgiou: Former CEO of HouseTrip, co-founder.

  • Headquarters: No information is available.

  • Number of Employees: No information is available.

  • Revenue: No information is available.

  • Known For: Largest in-depth nutrition study globally, personalized nutrition program, and the ZOE Health Study.


Products



1. ZOE Personalized Nutrition Program


  • Description: A comprehensive program using at-home test kits and an app to provide personalized nutrition advice.

  • Key Features:

  • At-home test kits: Analyze blood sugar, blood fat, and gut microbiome.

  • ZOE app: Personalized food scores and meal planning, daily guides, and support from certified nutrition coaches.

  • Step-by-step programs: Tailored programs designed by nutrition scientists to help users reach health goals.

  • Access to nutrition coaches: Unlimited chat support for customized nutrition guidance.


2. ZOE Health Study


  • Description: An evolution from the COVID-19 symptom tracking study, aiming to unlock insights into immune system secrets and health behaviors impacting chronic disease risk.

  • Key Features:

  • Data-driven tracking of health behaviors in real-time.

  • Contribution to global health sciences with a focus on diet quality and metabolic response.


Recent Developments



  • Clinical Trials and Research Publications:

  • METHOD Study: Demonstrated effectiveness of ZOE’s personalized nutrition program, with positive impacts on gut health, waist circumference, mood, hunger, sleep, and energy (published in Nature Medicine).

  • Major ongoing nutritional studies like PREDICT, investigating individual responses to food, involving collaborations with Massachusetts General Hospital, Stanford Medicine, Harvard T.H. Chan School of Public Health, and King’s College London.


  • New Products and Features:

  • Daily30+: A whole food, plant-based supplement designed by ZOE’s scientists to add plant diversity to diets.

  • Introduction of vegan-friendly and allergen-free test meals.


  • Partnerships: No new partnerships mentioned.


  • Technological Advancements:

  • Development of at-home test kits leveraging advanced scientific techniques like shotgun metagenomics for gut microbiome analysis.

  • Continuous updates to the ZOE app, which incorporates machine learning algorithms to provide personalized food recommendations.


Overall, ZOE is at the forefront of personalized health management, employing large-scale nutritional research and advanced technology to empower individuals in making informed food choices tailored to their unique biological responses.