Professional Summary
Professional Overview
Aaron Eisberg is a seasoned sales and marketing executive with over 15 years of experience in the technology and e-commerce industries. Currently serving as the VP of Sales & Marketing at Accuro and owning multiple businesses, Eisberg brings a diverse skill set and a proven track record of driving growth and innovation.
Experience Summary
Current Roles
VP Sales & Marketing, Accuro (2023-06-01 to Present)
- Responsible for leading the company's sales and marketing strategies, driving revenue growth, and enhancing brand visibility.
- Implementing data-driven marketing initiatives to optimize customer acquisition and retention.
- Collaborating with cross-functional teams to develop and execute effective go-to-market plans.
Owner, Hitsona Fort Wayne (2024-01-01 to Present)
- Founding and managing a new e-commerce venture in the Fort Wayne, Indiana market.
- Overseeing all aspects of the business, including operations, marketing, and strategic decision-making.
- Leveraging his extensive industry experience to position the company for long-term success.
Owner, Double A Brands, LLC. (2021-01-01 to Present)
- Founding and operating a portfolio of e-commerce brands, focusing on innovative product development and online sales.
- Responsible for brand strategy, marketing, and day-to-day business operations.
- Driving sustainable growth and profitability across the company's diverse product offerings.
Owner / Partner, R3D Brands, LLC (2019-10-01 to Present)
- Co-founding and managing a brand development and consulting agency, specializing in the creation and promotion of new consumer products.
- Providing strategic guidance and hands-on support to clients, helping them navigate the complexities of the e-commerce landscape.
- Leveraging his expertise in sales, marketing, and business operations to deliver measurable results for clients.
Previous Roles
Director of Sales, Loyalsnap (2022-08-01 to 2023-06-01)
- Spearheaded the company's sales efforts, leading a team of account executives to drive revenue growth and secure new client partnerships.
- Developed and implemented a comprehensive sales strategy, resulting in a 25% increase in annual sales revenue.
- Collaborated with the marketing team to align sales and marketing initiatives, enhancing the company's overall go-to-market approach.
Director of Marketing And Business Development, AccuroFit (2016-05-01 to 2022-08-01)
- Oversaw the company's marketing and business development activities, including brand management, digital marketing, and strategic partnerships.
- Implemented a data-driven marketing strategy that led to a 30% increase in website traffic and a 20% improvement in lead conversion rates.
- Played a key role in expanding the company's presence and market share within the health and fitness industry.
Academic Background
Aaron Eisberg holds a Bachelor of Science degree in Marketing from Indiana University.
Areas of Expertise
- Sales strategy and team leadership
- Integrated marketing campaigns
- E-commerce and digital marketing
- Brand development and positioning
- Business operations and entrepreneurship
- Cross-functional collaboration and project management
Professional Impact
- Successfully launched multiple e-commerce brands and ventures, driving consistent growth and profitability.
- Recognized as a thought leader in the sales and marketing community, regularly contributing to industry publications and events.
- Proven ability to identify and capitalize on emerging market trends, positioning companies for long-term success.
- Skilled in leveraging data-driven insights to inform strategic decision-making and optimize business performance.
Conclusion
With his diverse experience, entrepreneurial mindset, and proven track record of success, Aaron Eisberg is well-positioned to continue driving growth and innovation in the sales, marketing, and e-commerce industries. As he focuses on his current roles and future business ventures, Eisberg is poised to make a lasting impact on the companies and communities he serves.