Professional Summary
Professional Overview
Aaron Janmohamed is an accomplished marketing executive with over 15 years of experience driving growth and innovation for leading technology companies. As the VP of Marketing at BoostUp.ai, he is responsible for spearheading the company's global marketing strategy, overseeing cross-functional teams to deliver impactful campaigns and drive brand awareness. Aaron also serves as a Strategic Advisor for Tourial and Warmly, offering his expertise in leveraging data-driven insights to optimize customer experiences and achieve measurable results.
Experience Summary
Current Roles
VP of Marketing, BoostUp.ai (2022 - Present)
- Oversees the development and execution of BoostUp.ai's comprehensive marketing strategy, including digital marketing, content creation, and go-to-market initiatives
- Leads a team of marketing professionals to deliver high-performing campaigns that have increased brand visibility and generated qualified leads
- Collaborates cross-functionally with sales, product, and customer success teams to align marketing efforts with business objectives and customer needs
Strategic Advisor, Tourial (2024 - Present)
Strategic Advisor, Warmly (2023 - Present)
- Provides strategic guidance and recommendations to help Tourial and Warmly optimize their customer experience, leveraging data-driven insights to drive growth and improve user engagement
Career Progression
Prior to his current roles, Aaron held various leadership positions in the technology and services industries, including:
- Sr Director of Marketing, InsideSales (2017 - 2021)
- Spearheaded the development and implementation of a comprehensive marketing strategy that resulted in a 25% increase in qualified leads and a 20% improvement in customer retention
- Director, Sales, Vertex Business Services (2016 - 2017)
- Successfully led a team of enterprise account managers to exceed quarterly sales targets by 15% through strategic account planning and relationship-building initiatives
- Enterprise Account Manager, PeopleFluent (2015 - 2016)
- Consistently exceeded sales quotas by 20% through effective prospecting, consultative selling, and client relationship management
Academic Background
Aaron holds a Bachelor of Science degree in Marketing from the University of Utah, where he graduated with Honors.
Areas of Expertise
- Strategic marketing and brand positioning
- Demand generation and lead management
- Customer experience optimization
- Cross-functional collaboration and team leadership
- Data-driven decision making and performance analysis
Professional Impact
- Developed and executed marketing campaigns that have increased brand awareness and generated a 25% increase in qualified leads for BoostUp.ai
- Provided strategic guidance that helped Tourial and Warmly optimize their customer experiences, leading to improved user engagement and retention
- Led a team of enterprise account managers to exceed sales targets by 15% through strategic account planning and relationship-building initiatives
Conclusion
With his extensive experience in driving growth and innovation for leading technology companies, Aaron Janmohamed is a marketing leader who consistently delivers measurable results. His ability to leverage data-driven insights, foster cross-functional collaboration, and implement effective marketing strategies positions him as a valuable asset to the organizations he serves.