Aashka Chaudhari

CRM Product Manager - Digital Experience Strategist | Client Experience Transformation

Professional Overview

Aashka Chaudhari is a versatile CRM Product Manager and Digital Experience Strategist with a proven track record of driving client experience transformation initiatives. With a strong background in product management, user experience design, and cross-functional collaboration, she leverages her expertise to enhance digital experiences and optimize customer relationship management strategies.

Experience Summary

Current Role

As the CRM Product Manager - Digital Experience Strategist at BlackRock, Aashka is responsible for leading the development and optimization of the firm's CRM system and digital touchpoints. She works closely with cross-functional teams to define and implement enhancements that improve client engagement, streamline internal workflows, and drive operational efficiency. Aashka's data-driven approach and user-centric mindset have enabled her to deliver measurable improvements in customer satisfaction and digital adoption.

Career Progression

Prior to her current role, Aashka served as the Product Marketing Manager | Client Experience Transformation at BlackRock, where she spearheaded initiatives to revamp the firm's digital client experience. She has also held various positions at Jain Investments, including Platform Design & Operations Specialist, Program Coordinator, and Program Strategist, where she honed her skills in digital operations, program management, and strategic planning.

Aashka's early career experience includes roles as a Digital Operations Specialist at A2Z Novelties and a Marketing Coordinator at Childspring International, where she gained valuable exposure to the intersection of digital technology, marketing, and customer engagement.

Academic Background

Aashka holds a Bachelor's degree in Business Administration, with a focus on Marketing and Information Systems. Her academic achievements and specialized coursework have provided her with a solid foundation in data analysis, user experience design, and strategic decision-making.

Areas of Expertise

• CRM system implementation and optimization

• Digital experience strategy and design

• Client-centric product management

• Cross-functional collaboration and stakeholder management

• Data-driven decision-making and performance analysis

• Agile project management and process improvement

Professional Impact

Throughout her career, Aashka has consistently demonstrated her ability to drive impactful initiatives and deliver tangible results. As the Co-Founder and Head of UX Design at Qwertyvate, she has led the development of innovative digital solutions that enhance user experiences and streamline business operations.

Aashka's contributions and achievements have been recognized by industry peers, and she is known for her ability to translate complex concepts into actionable strategies and solutions. Her passion for client-centric innovation and her dedication to continuous learning make her a valuable asset to any organization.

Conclusion

With a diverse background in product management, digital strategy, and customer experience transformation, Aashka Chaudhari is poised to make significant contributions in her current role at BlackRock and as the Co-Founder of Qwertyvate. Her strategic mindset, technical expertise, and collaborative approach position her as a versatile leader capable of driving digital innovation and elevating the client experience.