Abdul Sattar

Head of Sales | Ajman, Sharjah, United Arab Emirates

Professional Overview

Abdul Sattar is an accomplished sales executive with over 20 years of experience in the technology and chemical industries. As the Head of Sales at Softech Middle East FZC and Softech Microsystems, he leads high-performance sales teams and drives strategic growth initiatives across the Middle East and South Asia regions.

Experience Summary

Current Role

Head of Sales, Softech Middle East FZC and Softech Microsystems (2023 - Present)

• Responsible for overseeing all sales operations, including channel management, account strategy, and revenue generation for the company's software and hardware solutions

• Leads a team of regional sales managers and channel partners to deliver comprehensive technology solutions to clients in the UAE, Saudi Arabia, and other GCC countries

• Spearheaded the expansion of the company's sales footprint, resulting in a 28% increase in revenue over the past two years

Channel Sales Manager, Softech Microsystems (2021 - Present)

• Developed and managed a network of value-added resellers, system integrators, and distributors to drive the adoption of the company's enterprise software and hardware solutions

• Collaborated with cross-functional teams to identify new market opportunities and tailor the product portfolio to meet evolving customer needs

• Achieved 120% of annual sales targets for the past three consecutive years through effective channel partner management and strategic account development

Career Progression

Prior to his current roles, Abdul Sattar held various senior sales and marketing positions in the technology and chemical industries, including:

• Consultant, Software Development, Sales & Digital Marketing (Self-Employed, 2020-2021)

• Regional Head, Jaffer Agro Services Pvt. Ltd. (2019-2020)

• Project Manager, Corporate Sales & Services, Truly Nolen International Pakistan (2017-2019)

• Regional Sales Manager, Middle East and South Asia, Jacto (2013-2017)

• Head of Marketing & Sales, UAQ Chemical Industry (2010-2013)

• National Sales Manager, UAQ Chemical Industry, Pakistan (2006-2010)

• National Sales Manager, Pakistan Agro Chemicals (Pvt.) Ltd. (2003-2006)

• Manager, Marketing Information System, Pakistan Agro Chemicals (Pvt.) Ltd. (2002-2003)

• Air Traffic Control Supervisor, Civil Aviation Authority of Pakistan (1993-2002)

Academic Background

Abdul Sattar holds a Bachelor's degree in Electrical Engineering from the University of Engineering and Technology, Lahore.

Areas of Expertise

• Strategic sales and channel management

• Enterprise software and hardware solution sales

• Business development and market expansion

• Cross-functional team leadership and collaboration

• Data-driven decision making and performance analysis

Professional Impact

• Developed and implemented a comprehensive channel partner program that increased revenue by 28% for Softech Microsystems

• Spearheaded the launch of a new enterprise software solution, resulting in a 35% increase in market share within the first 18 months

• Recognized as a top-performing sales leader, consistently exceeding annual sales targets by 20% or more

• Actively engaged in industry associations and thought leadership initiatives, contributing to the advancement of the technology and chemical sectors

Conclusion

With his extensive experience, strong sales acumen, and proven track record of driving strategic growth, Abdul Sattar is well-positioned to continue making a significant impact in the technology and chemical industries. His ability to lead high-performing teams, foster strong customer relationships, and deliver innovative solutions makes him a valuable asset to any organization.