Abir M.

Marketing Officer | Dubai, United Arab Emirates

Professional Overview

Abir M. is a versatile marketing professional with a strong track record of driving impactful marketing strategies and initiatives. As the Marketing Officer at BHM Capital, she leverages her expertise in digital marketing, content creation, and campaign management to contribute to the company's growth and brand visibility within the financial services industry.

Experience Summary

Current Role

Abir currently serves as the Marketing Officer at BHM Capital, a leading investment firm in Dubai. In this role, she is responsible for developing and executing comprehensive marketing plans that align with the company's business objectives. Her key responsibilities include:

• Crafting engaging content for the company's digital platforms, including the website, social media channels, and email campaigns

• Implementing targeted digital marketing strategies to increase brand awareness and generate qualified leads

• Collaborating with cross-functional teams to develop and launch successful marketing campaigns

• Analyzing marketing performance data to optimize campaign effectiveness and drive continuous improvement

Career Progression

Prior to her current role, Abir held positions that have honed her skills in various aspects of business operations. She served as the HR & Admin Officer at BHM Capital, where she gained valuable experience in human resource management and administrative functions. Before that, she worked as an Office Manager at Mubasher Global, where she demonstrated her ability to manage office operations and support the overall business activities.

Academic Background

Abir holds a Bachelor's degree in Business Administration from the University of Dubai, where she graduated with distinction.

Areas of Expertise

• Digital marketing strategy and execution

• Content creation and social media management

• Campaign management and performance analysis

• Effective cross-functional collaboration

• Strong administrative and organizational skills

Professional Impact

During her tenure at BHM Capital, Abir has been instrumental in launching several successful marketing campaigns that have significantly increased the company's online presence and engagement with its target audience. Her efforts have contributed to a notable growth in the firm's social media following and website traffic, ultimately driving increased brand awareness and lead generation.

Conclusion

With her diverse background, strong marketing expertise, and a proven ability to drive impactful results, Abir M. is a valuable asset to the BHM Capital team. She is committed to continually expanding her knowledge and leveraging her skills to contribute to the company's ongoing success and growth within the financial services industry.