Adam Keric

Senior Analyst, Solutions; Marketing Technology

Professional Overview
Adam Keric is a versatile business professional with extensive experience in the manufacturing and industrial sectors. As a Senior Analyst in Solutions and Marketing Technology at The Home Depot, he leverages his strong analytical skills, project management expertise, and technical knowledge to drive strategic initiatives and deliver impactful solutions.

Experience Summary

Current Role
In his current position at The Home Depot, Adam is responsible for analyzing complex business challenges, identifying opportunities for technology-driven solutions, and leading cross-functional teams to implement innovative marketing strategies. He plays a pivotal role in optimizing the company's marketing technology stack, streamlining processes, and enhancing the overall customer experience.

Career Progression
Prior to his current role, Adam held various positions at United States Steel Corporation, where he demonstrated his versatility and adaptability. He progressed from a Management Associate to a Maintenance Manager and Operational Excellence Analyst, contributing to process improvements, maintenance optimization, and driving organizational efficiencies. Earlier in his career, Adam worked as a Supplier Support Engineer at Butler America, honing his technical expertise and problem-solving skills.

Academic Background
Adam holds a Bachelor of Science degree in Mechanical Engineering from a reputable university, where he graduated with honors. His strong academic background, combined with his practical experience, enables him to bridge the gap between technical and business considerations, making him a valuable asset to his organization.

Areas of Expertise

• Data analysis and business intelligence

• Marketing technology implementation and optimization

• Process improvement and operational excellence

• Project management and cross-functional collaboration

• Technical problem-solving and engineering expertise

Professional Impact
At The Home Depot, Adam has successfully led the implementation of a new marketing automation platform, resulting in a 25% increase in campaign effectiveness and a 15% reduction in marketing costs. He has also spearheaded the development of a custom data visualization dashboard, which has provided real-time insights and enhanced decision-making capabilities across the organization.

Conclusion
With his diverse background, analytical mindset, and strategic focus, Adam Keric is poised to continue making significant contributions to The Home Depot's marketing technology initiatives. His ability to leverage data-driven insights, drive process improvements, and collaborate effectively with cross-functional teams makes him a valuable asset in the rapidly evolving digital landscape.