Adam Perlow
Senior Programmatic Media Buyer | Los Angeles, California
Professional Overview
Adam Perlow is a seasoned Senior Programmatic Media Buyer with extensive experience in the digital advertising industry. He specializes in optimizing complex programmatic media campaigns to drive exceptional return on investment for his clients. Perlow's expertise spans cross-channel media planning, data-driven campaign strategies, and advanced campaign analytics.
Experience Summary
Current Role
As the Senior Programmatic Media Buyer at Ad Results Media, Perlow oversees the strategic execution of programmatic advertising campaigns for a diverse portfolio of clients. In this role, he leverages his deep understanding of demand-side platforms, audience targeting, and real-time bidding to maximize campaign performance and efficiency. Perlow's data-driven approach and ability to synthesize complex advertising metrics have enabled him to consistently deliver outstanding results for his clients.
Career Progression
Prior to joining Ad Results Media, Perlow held progressive roles in the digital advertising industry, including Director of Offline Media at PrizePicks, Media Planning Supervisor at Essence, Programmatic Manager at Verve, and Senior Programmatic Associate at Operam, Inc. Throughout his career, Perlow has demonstrated a versatile skill set, adaptability to changing market conditions, and a strong track record of driving measurable campaign success.
Academic Background
Perlow holds a Bachelor of Arts degree from the University of Georgia, where he specialized in Marketing and Advertising. During his studies, he distinguished himself through his involvement in various student organizations and internships, laying the foundation for his successful career in the digital media industry.
Areas of Expertise
- Programmatic media buying and optimization
- Cross-channel media planning and strategy
- Audience targeting and segmentation
- Data analysis and campaign performance reporting
- Demand-side platform (DSP) management
- Programmatic creative execution and testing
Professional Impact
Perlow's contributions to the digital advertising industry have been recognized through his involvement in industry events and publications. He has been invited to speak at various conferences, sharing his insights on programmatic media trends and best practices. Additionally, Perlow's innovative campaign strategies and data-driven approach have consistently delivered exceptional results for his clients, positioning him as a trusted advisor in the field.
Conclusion
With a proven track record of success and a deep understanding of the evolving programmatic media landscape, Adam Perlow is poised to continue driving exceptional value for his clients at Ad Results Media. His strategic acumen, technical expertise, and commitment to delivering measurable results make him a valuable asset in the digital advertising industry.