Professional Overview
Adam Schenkel is a seasoned executive currently serving as EVP, Global Platform Strategy and Operations at GumGum, based in Santa Monica, California. His expertise spans global platform strategy, operations, and commercial development, with a strong focus on the digital advertising industry.
Experience Summary
Current Role
As EVP, Global Platform Strategy and Operations, Adam is responsible for driving GumGum's global platform strategy and overseeing operational excellence. His key responsibilities include developing and executing platform growth plans, managing cross-functional teams, and fostering strategic partnerships. Notably, Adam has been instrumental in shaping GumGum's platform strategy, driving significant revenue growth and expansion into new markets.
Career Progression
Prior to his current role, Adam held various senior positions at GumGum, including Senior Vice President, Global Commercial Development, and Vice President, Programmatic. Earlier in his career, he worked at Squabbler as Director of Business Development and at United Talent Agency as an Agent Trainee. These roles have equipped Adam with a deep understanding of the digital advertising ecosystem and the ability to drive business growth through strategic partnerships and platform development.
Areas of Expertise
Adam's areas of expertise include:
Global platform strategy and operations
Digital advertising and programmatic expertise
Commercial development and partnership management
Leadership and management of cross-functional teams
Professional Impact
Throughout his career, Adam has made significant contributions to the digital advertising industry, driving revenue growth, and expanding platform capabilities. His expertise and leadership have been instrumental in shaping GumGum's platform strategy and driving business expansion.
Conclusion
As a seasoned executive with a strong track record of driving growth and expansion in the digital advertising industry, Adam Schenkel is well-positioned to continue leading GumGum's global platform strategy and operations. His expertise, leadership capabilities, and industry focus make him a valuable asset to the company, and his contributions are expected to have a lasting impact on the industry.
