Adela Rosenkranzova
Chief Marketing Officer (CMO)
Kladno, Central Bohemian Region, Czechia
Professional Overview
Adela Rosenkranzova is a seasoned marketing executive with a proven track record of driving growth and innovation in the digital media industry. As the Chief Marketing Officer (CMO) of EFFECTIVE ONLINE GROUP s.r.o. and the CEO of NEW MEDIA GROUP s.r.o., she leverages her deep expertise in marketing strategy, brand development, and digital transformation to propel her organizations to new heights.
Experience Summary
Current Role
As the CMO of EFFECTIVE ONLINE GROUP s.r.o., Adela is responsible for developing and executing the company's comprehensive marketing strategy. She leads a talented team in crafting impactful campaigns, optimizing digital channels, and enhancing brand visibility to drive customer acquisition and engagement. Under her leadership, EFFECTIVE ONLINE GROUP has achieved notable success, including a 28% increase in website traffic and a 19% boost in lead generation over the past two years.
Career Progression
Prior to her current roles, Adela served as a Projektový manager at Česká televize, where she played a pivotal role in managing high-profile projects and driving digital initiatives. Her ability to navigate complex challenges and deliver successful outcomes positioned her for continued advancement in the industry.
Academic Background
Adela holds a Bachelor's degree in Marketing and Communications from the prestigious University of Economics, Prague. Her academic achievements, combined with her extensive practical experience, have equipped her with a well-rounded understanding of the marketing landscape.
Areas of Expertise
- Strategic marketing planning and execution
- Brand development and positioning
- Digital marketing and e-commerce optimization
- Data-driven decision making and analytics
- Cross-functional team leadership and collaboration
Professional Impact
Throughout her career, Adela has been recognized for her innovative approach and impactful contributions to the digital media industry. She has spearheaded several award-winning campaigns, including a content marketing initiative that achieved a 42% increase in customer engagement. Adela's thought leadership is also evident through her active participation in industry events and her contributions to leading marketing publications.
Conclusion
Adela Rosenkranzova is a dynamic and versatile marketing leader who has made significant strides in driving the growth and transformation of her organizations. With her strategic vision, data-driven approach, and proven track record of success, she is well-positioned to continue propelling her companies to new levels of success in the ever-evolving digital landscape.