AK

Afaque Khan

Afaque Khan


Email Marketing Manager
Karachi, Sindh, Pakistan

Professional Overview


Afaque Khan is an experienced Email Marketing Manager with a demonstrated history of driving impactful digital marketing campaigns. With expertise in email strategy, automation, and analytics, he leverages data-driven insights to optimize campaign performance and deliver measurable results for his clients.

Experience Summary



Current Role


As the Email Marketing Manager at Klaviyo, Afaque is responsible for developing and executing comprehensive email marketing strategies that support the company's overall growth objectives. In this role, he oversees the end-to-end email marketing lifecycle, including content creation, list segmentation, campaign automation, and performance tracking. Afaque's ability to translate complex data into actionable insights has enabled him to consistently improve email engagement, conversion rates, and customer retention for his clients.

Additionally, Afaque serves as a Marketing Assistant at Freelance, where he collaborates with a diverse portfolio of clients to enhance their digital marketing initiatives and drive online visibility.

Career Progression


Prior to his current positions, Afaque honed his skills in digital marketing, working as a Marketing Intern at a leading e-commerce platform. In this role, he gained hands-on experience in search engine optimization, social media management, and content creation, laying the foundation for his subsequent success in the email marketing domain.

Academic Background


Afaque holds a Bachelor's degree in Marketing from the University of Karachi, where he graduated with distinction. During his studies, he participated in various marketing competitions and initiatives, demonstrating his passion for the industry and his ability to apply academic knowledge in practical settings.

Areas of Expertise


  • Email marketing strategy and campaign management

  • Automated email workflow development and optimization

  • List segmentation and personalization

  • Email performance analytics and reporting

  • Integrating email marketing with broader digital marketing efforts

  • Effective collaboration with cross-functional teams


Professional Impact


Afaque's contributions have been recognized by his clients and peers. He has successfully launched numerous email marketing campaigns that have resulted in increased subscriber engagement, improved conversion rates, and enhanced customer loyalty. His ability to leverage data-driven insights has enabled him to consistently exceed client expectations and position his employers as industry leaders in their respective domains.

Conclusion


With his proven track record in email marketing, Afaque Khan is poised to continue making a significant impact in the digital marketing landscape. His versatile skillset, data-driven approach, and collaborative mindset make him a valuable asset to any organization seeking to leverage the power of email to drive sustainable growth and customer engagement.