Aishwarya Gupta
Deputy Vice President - Brand Marketing
Professional Overview
Aishwarya Gupta is an accomplished brand marketing executive with over a decade of diverse experience driving impactful campaigns and building powerful brand identities. As the Deputy Vice President of Brand Marketing at Angel One, she leverages her expertise in strategic marketing, consumer insights, and creative execution to elevate the company's brand presence and connect with its target audience.
Experience Summary
Current Role
Aishwarya currently serves as the Deputy Vice President of Brand Marketing at Angel One, a leading financial services firm. In this role, she is responsible for developing and implementing comprehensive brand strategies that enhance the company's market positioning and drive customer engagement. She oversees the creation of impactful marketing campaigns, collaborates cross-functionally to ensure brand consistency, and spearheads initiatives to strengthen Angel One's brand equity.
Career Progression
Prior to her current position, Aishwarya held several senior marketing roles, including General Manager of Brand Marketing at Paytm, Brand Marketer at Upstox, and Global Business Marketing Manager at ByteDance, where she led successful marketing initiatives in India, the United States, and Brazil. She has also held brand marketing positions at Hero Housing Finance and the Dainik Bhaskar Group, where she demonstrated her ability to drive brand growth and create meaningful consumer connections.
Academic Background
Aishwarya holds a Bachelor's degree in Business Administration from a reputable university, where she graduated with distinction. Her academic focus on marketing and strategic management has provided a strong foundation for her professional journey.
Areas of Expertise
Aishwarya's expertise spans the areas of brand strategy, consumer insights, digital marketing, campaign management, and cross-functional collaboration. She has a proven track record of leveraging data-driven insights to develop and execute innovative marketing campaigns that resonate with target audiences. Her strong leadership skills and ability to drive strategic initiatives have been instrumental in her success.
Professional Impact
Throughout her career, Aishwarya has made significant contributions to the companies she has served. At Paytm, she spearheaded a highly successful brand repositioning campaign that resulted in a significant increase in brand awareness and customer acquisition. At ByteDance, she played a pivotal role in expanding the company's global presence by leading impactful marketing initiatives in multiple markets.
Conclusion
With her deep understanding of the brand marketing landscape, Aishwarya Gupta continues to drive transformative change and deliver measurable results for the organizations she serves. As the Deputy Vice President of Brand Marketing at Angel One, she is poised to further elevate the company's brand positioning and solidify its market leadership.