Professional Summary
Professional Overview
Al Dejewski is a seasoned marketing executive with over 30 years of experience driving growth and innovation across the consumer packaged goods and technology industries. As the Senior Vice President of Marketing at MilkPEP, he is responsible for leading the organization's strategic marketing initiatives and building brand equity for the dairy industry. Dejewski is also an active board member and strategic advisor, leveraging his deep expertise to guide the long-term vision and success of companies in the marketing and advertising technology sectors.
Experience Summary
Current Role
As the Senior Vice President of Marketing at MilkPEP, Dejewski is responsible for developing and executing the organization's comprehensive marketing strategy. He oversees a team of marketing professionals and is accountable for driving brand awareness, consumer engagement, and sales growth for the dairy industry. Under his leadership, MilkPEP has launched successful integrated marketing campaigns that have increased consumer loyalty and expanded the reach of dairy products nationwide.
Dejewski also serves as a Board Member and Strategic Advisor for mobilads and Interactive Edge, providing valuable insights and guidance to help these organizations navigate the evolving marketing and advertising landscape.
Career Progression
Prior to his current role, Dejewski held several senior marketing positions at leading consumer brands and technology companies. He served as the Vice President of Marketing at MilkPEP, where he was instrumental in developing innovative marketing strategies that strengthened the organization's brand positioning and drove sales growth. Dejewski also held leadership roles at LaCroix Sparkling Water, Chobani, Viant Technology, and Turner Broadcasting, where he led cross-functional teams and implemented successful marketing campaigns that delivered measurable results.
Earlier in his career, Dejewski gained valuable experience in brand management and marketing at PepsiCo and Altria, where he honed his skills in strategic planning, consumer insights, and brand development.
Academic Background
Dejewski holds a Bachelor's degree in Business Administration from a leading university, where he graduated with honors. His academic achievements and specialization in marketing and finance have been invaluable in shaping his successful career trajectory.
Areas of Expertise
- Integrated marketing strategy and execution
- Brand building and positioning
- Consumer insights and segmentation
- Digital marketing and analytics
- Omnichannel customer engagement
- Cross-functional team leadership
- Strategic planning and business development
Professional Impact
Throughout his career, Dejewski has been recognized for his ability to drive transformative change and deliver measurable results. He has led the development and implementation of award-winning marketing campaigns that have significantly increased brand awareness, customer loyalty, and sales performance for some of the world's most iconic consumer brands.
As a strategic advisor and board member, Dejewski has leveraged his deep industry expertise to guide companies in the marketing and advertising technology sectors, helping them to navigate the rapidly evolving landscape and capitalize on emerging opportunities.
Conclusion
With his extensive experience, proven track record of success, and forward-thinking approach, Al Dejewski is a strategic and innovative marketing leader who is poised to continue making a significant impact in the consumer packaged goods and technology industries.