Alex Dapunt

VP Design and Brand | Berlin, Germany

Professional Overview

Alex Dapunt is an accomplished design leader with extensive experience in brand strategy, product design, and design leadership. As the VP of Design and Brand at Moonfare, he oversees the company's visual identity, user experience, and brand positioning, driving innovation and excellence across the organization.

Experience Summary

Current Role

As the VP of Design and Brand at Moonfare, Alex is responsible for shaping the company's design vision and spearheading the creation of impactful digital experiences for their customers. He leads a talented team of designers, ensuring the execution of cohesive and user-centric design solutions. Under his guidance, Moonfare has solidified its brand identity and consistently delivered award-winning product designs.

Alex also contributes to the design community as the host of the Product Bakery Podcast, where he interviews industry experts and shares insights on design leadership and product development. Additionally, he is an active member of the Design Leadership Forum at InVision, collaborating with peers to advance the design profession.

Career Progression

Prior to his current role, Alex served as the Head of Design at Moonfare, where he led the design team in developing the company's digital platform and brand identity. He also held the position of Staff Product Designer at Bain & Company, where he specialized in the ADAPT (Agile, Digital, Analytics, and Platform Transformation) practice, partnering with clients to drive digital transformation initiatives.

Throughout his career, Alex has consistently demonstrated his ability to translate complex business requirements into intuitive and visually appealing designs. His track record of delivering impactful design solutions has earned him recognition as a thought leader in the industry.

Academic Background

Alex holds a Bachelor's degree in Industrial Design from the Universität der Künste Berlin, where he developed a strong foundation in user-centered design, product development, and visual communication.

Areas of Expertise

• Brand strategy and visual identity development

• User experience design for digital products and platforms

• Design leadership and team management

• Design system architecture and implementation

• Agile design methodologies and product development

Professional Impact

Under Alex's leadership, Moonfare has won multiple design awards, including the prestigious Red Dot Award for their industry-leading investment platform. He has also spearheaded the creation of a comprehensive design system that has streamlined the company's design operations and improved overall design consistency.

As a respected design thought leader, Alex has been invited to speak at various design conferences and events, sharing his insights on the intersection of design, technology, and business transformation.

Conclusion

With his exceptional design acumen, strategic vision, and proven track record of driving successful design initiatives, Alex Dapunt is well-positioned to continue making a significant impact in the design and technology industry. His passion for innovation and dedication to elevating the design profession make him a valuable asset to any organization.