Professional Summary
Professional Overview
Alex Roesler is an experienced Event Manager with a proven track record of delivering successful events and driving business growth. With a strong focus on the healthcare and hospitality industries, Roesler brings a unique blend of strategic planning, project management, and customer engagement expertise to their current roles.
Experience Summary
Current Roles
Event Manager, Optum (2023-04-01 to Present)
- Responsible for planning and executing high-profile corporate events, including conferences, trade shows, and client-facing experiences.
- Collaborates closely with cross-functional teams to align event objectives with broader business strategies, ensuring measurable impact.
- Leverages data-driven insights to optimize event logistics, enhance attendee experience, and drive event ROI.
Event Manager, Change Healthcare (2022-10-01 to Present)
- Manages the planning and coordination of diverse events, including educational seminars, product launches, and client appreciation experiences.
- Develops innovative event concepts that engage audiences and effectively communicate the company's value proposition.
- Establishes strong partnerships with vendors and venues to ensure seamless event execution and exceptional customer service.
Career Progression
Senior Corporate Events Manager, Palmdale Estates/ Sunol Casa Bella Event Center (2001-05-01 to 2022-09-01)
- Oversaw the end-to-end planning and execution of high-profile corporate events, including conferences, galas, and client-facing experiences.
- Implemented data-driven strategies to optimize event budgets, enhance attendee engagement, and drive business growth.
- Earned recognition for successfully managing the transition of the event center during a corporate acquisition, ensuring seamless operations and customer satisfaction.
Senior Trade Show & Event Manager, Bruder Healthcare Company (2018-01-01 to 2020-06-01)
- Spearheaded the company's trade show and event strategy, leading the planning and coordination of global exhibits and product showcases.
- Collaborated with cross-functional teams to develop compelling event experiences that effectively communicated the company's value proposition and drove lead generation.
- Implemented innovative event technologies and analytics to measure and optimize event performance, resulting in a 25% increase in qualified leads.
Academic Background
Alex Roesler holds a Bachelor of Science in Event Management from the University of Georgia, where they graduated cum laude.
Areas of Expertise
- Event planning and project management
- Stakeholder engagement and cross-functional collaboration
- Data-driven decision making and performance optimization
- Vendor and venue management
- Trade show and conference execution
- Innovative event design and attendee experience
Professional Impact
- Recognized for successfully managing the transition of a major event center during a corporate acquisition, ensuring seamless operations and customer satisfaction.
- Implemented data-driven strategies that resulted in a 25% increase in qualified leads for a global trade show and event program.
- Developed and executed high-profile corporate events that consistently exceeded client expectations and contributed to business growth.
Conclusion
With a proven track record of delivering successful events and driving business impact, Alex Roesler is a strategic and innovative Event Manager poised to contribute to the continued growth and success of Optum and Change Healthcare. Roesler's industry expertise, data-driven approach, and commitment to exceptional customer experiences make them a valuable asset to any organization.