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Alex Roesler

Professional Summary



Professional Overview



Alex Roesler is an experienced Event Manager with a proven track record of delivering successful events and driving business growth. With a strong focus on the healthcare and hospitality industries, Roesler brings a unique blend of strategic planning, project management, and customer engagement expertise to their current roles.

Experience Summary



Current Roles



Event Manager, Optum (2023-04-01 to Present)
  • Responsible for planning and executing high-profile corporate events, including conferences, trade shows, and client-facing experiences.

  • Collaborates closely with cross-functional teams to align event objectives with broader business strategies, ensuring measurable impact.

  • Leverages data-driven insights to optimize event logistics, enhance attendee experience, and drive event ROI.


Event Manager, Change Healthcare (2022-10-01 to Present)
  • Manages the planning and coordination of diverse events, including educational seminars, product launches, and client appreciation experiences.

  • Develops innovative event concepts that engage audiences and effectively communicate the company's value proposition.

  • Establishes strong partnerships with vendors and venues to ensure seamless event execution and exceptional customer service.


Career Progression



Senior Corporate Events Manager, Palmdale Estates/ Sunol Casa Bella Event Center (2001-05-01 to 2022-09-01)
  • Oversaw the end-to-end planning and execution of high-profile corporate events, including conferences, galas, and client-facing experiences.

  • Implemented data-driven strategies to optimize event budgets, enhance attendee engagement, and drive business growth.

  • Earned recognition for successfully managing the transition of the event center during a corporate acquisition, ensuring seamless operations and customer satisfaction.


Senior Trade Show & Event Manager, Bruder Healthcare Company (2018-01-01 to 2020-06-01)
  • Spearheaded the company's trade show and event strategy, leading the planning and coordination of global exhibits and product showcases.

  • Collaborated with cross-functional teams to develop compelling event experiences that effectively communicated the company's value proposition and drove lead generation.

  • Implemented innovative event technologies and analytics to measure and optimize event performance, resulting in a 25% increase in qualified leads.


Academic Background



Alex Roesler holds a Bachelor of Science in Event Management from the University of Georgia, where they graduated cum laude.

Areas of Expertise



  • Event planning and project management

  • Stakeholder engagement and cross-functional collaboration

  • Data-driven decision making and performance optimization

  • Vendor and venue management

  • Trade show and conference execution

  • Innovative event design and attendee experience


Professional Impact



  • Recognized for successfully managing the transition of a major event center during a corporate acquisition, ensuring seamless operations and customer satisfaction.

  • Implemented data-driven strategies that resulted in a 25% increase in qualified leads for a global trade show and event program.

  • Developed and executed high-profile corporate events that consistently exceeded client expectations and contributed to business growth.


Conclusion



With a proven track record of delivering successful events and driving business impact, Alex Roesler is a strategic and innovative Event Manager poised to contribute to the continued growth and success of Optum and Change Healthcare. Roesler's industry expertise, data-driven approach, and commitment to exceptional customer experiences make them a valuable asset to any organization.