Alexandra Repetto
Brand Director
New York, New York, United States
Professional Overview
Alexandra Repetto is an accomplished Brand Director with extensive experience in brand marketing, product development, and business strategy. Her expertise spans the consumer goods and healthcare industries, where she has driven innovative brand initiatives and delivered measurable business impact.
Experience Summary
Current Role
As the Brand Director at Beekman 1802, Alexandra is responsible for leading the brand's strategic direction, overseeing marketing campaigns, and driving product development. She collaborates cross-functionally to enhance brand identity, increase customer engagement, and deliver revenue growth.
Career Progression
Prior to her current role, Alexandra served as a Brand Marketing and Product Development Consultant, working with various clients to revitalize their brands and develop new product offerings. She also held leadership positions at 180 Global, where she managed account operations and led the agency's group account efforts.
Earlier in her career, Alexandra was the Director of Marketing and Business Development at The DL.MD | Liquid Multivitamin, where she spearheaded the brand's marketing strategy and drove significant customer acquisition. She also gained valuable experience at Unilever, where she contributed to the innovation and development of the Suave masterbrand.
Academic Background
Alexandra holds a Bachelor of Science degree in Marketing from the University of Pennsylvania.
Areas of Expertise
- Brand strategy and positioning
- Marketing campaign development and execution
- Product innovation and new product launches
- Cross-functional collaboration and team leadership
- Data-driven decision making and performance analysis
Professional Impact
Throughout her career, Alexandra has demonstrated a strong track record of delivering impactful brand initiatives. At The DL.MD | Liquid Multivitamin, she played a key role in increasing the brand's customer base by 30% through targeted marketing campaigns and strategic partnerships. In her previous consulting role, she helped multiple clients revitalize their brand identities and develop new product lines, contributing to significant revenue growth.
Conclusion
With her proven expertise in brand management, marketing, and product development, Alexandra is well-positioned to drive continued success for Beekman 1802. Her collaborative approach, data-driven decision making, and ability to deliver measurable results make her a valuable asset to any organization.
