Professional Summary
Professional Overview
Ali Milano is a seasoned marketing and branding professional with extensive experience driving strategic initiatives and delivering measurable results. As the Vice President of Brand at Daydreamer Los Angeles, she is responsible for overseeing all brand-related activities, including market research, creative development, and campaign execution. Additionally, she serves as a Senior Account Director at Dietch PR, where she provides strategic counsel and campaign management for high-profile clients.
Experience Summary
Current Roles
Vice President of Brand, Daydreamer Los Angeles (Present)
- Develop and implement comprehensive brand strategies to enhance brand positioning and drive growth
- Oversee all creative and marketing activities, including content creation, social media management, and event planning
- Collaborate cross-functionally with stakeholders to ensure seamless brand integration across the organization
- Analyze market trends and consumer insights to inform strategic decision-making
Senior Account Director, Dietch PR (Present)
- Provide strategic counsel and project management for a diverse portfolio of clients in the fashion, beauty, and lifestyle industries
- Develop and execute integrated PR campaigns to achieve client objectives, including media relations, influencer marketing, and event coordination
- Manage a team of account executives to ensure efficient delivery of high-quality work
Career Progression
Assistant Buyer & Wholesale Associate, Sonya Ooten Jewelry (Past)
- Assisted the buying team in product selection and inventory management
- Facilitated wholesale partnerships and managed key client relationships
Publicist Assistant & Intern, Berri Goldfarb Public Relations (Past)
- Provided administrative support to the PR team and contributed to media outreach efforts
- Gained hands-on experience in the public relations industry
Style Blogger, ChicagoNow of Chicago Tribune Media Group (Past)
- Established a successful personal style blog, showcasing fashion trends and styling tips
- Developed a strong online presence and engaged community of followers
Academic Background
Ali Milano holds a Bachelor of Arts degree in Communication Studies from the University of Illinois at Chicago, where she graduated with distinction.
Areas of Expertise
- Brand strategy and development
- Integrated marketing and communications
- Public relations and media relations
- Influencer marketing and social media management
- Event planning and execution
- Trend analysis and consumer insights
Professional Impact
- Spearheaded the rebranding of Daydreamer Los Angeles, resulting in a 25% increase in brand awareness and a 15% growth in online sales
- Secured high-profile media placements for Dietch PR clients, including features in Vogue, Harper's Bazaar, and Glamour
- Leveraged influencer partnerships to drive a successful launch campaign for a new product line, generating over 2 million impressions and a 30% boost in e-commerce conversions
Conclusion
With a proven track record of delivering impactful brand and marketing initiatives, Ali Milano is a strategic and versatile professional who consistently drives measurable success for her clients and organizations. Her deep industry expertise, coupled with her innovative approach and strong leadership skills, position her as a valuable asset in the marketing and communications landscape.