Professional Overview

Alicia Shreders serves as the Chief Operations Officer at Baron & Baron, leveraging her expertise in operational management and industry expertise to drive business growth. Her key areas of expertise include operations management, account direction, and creative services, with a focus on the marketing and advertising industry.

Experience Summary

Current Role

Alicia currently holds the position of Chief Operations Officer at Baron & Baron, a role she has held since 2022. In this capacity, she oversees operational management, account direction, and strategic planning. Notably, she has also held the position of Agency Operations/Account Director at Baron & Baron since 2018, demonstrating her versatility and capability in managing multiple roles.

Career Progression

Alicia's career trajectory showcases significant growth and progression. Prior to her current roles, she served as an Agency Operations Consultant in a self-employed capacity, Managing Director at WILLIAMS NEW YORK, and held various positions at Baron & Baron, Inc., including Sr. Director of Operations, Director of Creative Services, and Production Director. Her career growth is marked by increasingly senior roles, underscoring her expertise and dedication to the field.

Areas of Expertise

Alicia's expertise spans operations management, account direction, creative services, and production management. She possesses strong leadership and management capabilities, with a proven track record of driving business growth and overseeing complex projects.

Professional Impact

While specific details on notable projects or initiatives are not provided, Alicia's career progression and current role suggest significant contributions to the marketing and advertising industry. Her ability to manage multiple roles and drive business growth underscores her value as a professional in her field.

Conclusion

Alicia Shreders' professional trajectory is marked by consistent growth, dedication, and expertise in operations management and the marketing industry. Currently, as Chief Operations Officer at Baron & Baron, she continues to drive business growth and oversee operational management. Her value proposition lies in her unique blend of operational expertise, leadership capabilities, and industry knowledge, making her a valuable asset to her organization and the industry at large.