Aline Bashiyo

Marketing Procurement Coordinator LatAm
Sao Paulo, State of Sao Paulo, Brazil

Professional Overview

Aline Bashiyo is an experienced procurement and sourcing professional with a strong focus on the marketing and consumer goods industries across Latin America. In her current role as Marketing Procurement Coordinator LatAm at Kenvue, she oversees the strategic sourcing and supplier management for marketing-related goods and services, driving cost optimization and process efficiencies.

Experience Summary

Current Role

As the Marketing Procurement Coordinator LatAm at Kenvue, Aline is responsible for managing the procurement of marketing assets, campaigns, and vendor services for the company's operations in Latin America. She leverages her expertise in strategic sourcing, contract negotiation, and supplier relationship management to ensure the timely and cost-effective delivery of marketing initiatives. Aline's contributions have played a crucial role in optimizing the company's marketing procurement processes and achieving significant cost savings.

Career Progression

Prior to her current role, Aline held various procurement and sourcing positions within leading multinational companies, including Nestlé, Pernod Ricard, GPA, and Mondelēz International. Throughout her career, she has developed a deep understanding of the procurement landscape in the consumer goods and marketing industries, allowing her to navigate complex supply chains and negotiate favorable terms with vendors.

Academic Background

Aline holds a Bachelor's degree in Business Administration from the University of Sao Paulo, where she graduated with distinction.

Areas of Expertise

• Strategic Sourcing and Procurement

• Marketing Asset and Campaign Procurement

• Supplier Relationship Management

• Contract Negotiation and Optimization

• Cost Reduction and Process Optimization

• Cross-functional Collaboration and Project Management

Professional Impact

Aline's expertise and collaborative approach have enabled her to drive impactful procurement initiatives that have contributed to the success of her previous employers. She has a proven track record of leveraging her industry knowledge and negotiation skills to secure favorable contract terms, optimize marketing spend, and streamline procurement processes.

Conclusion

With her extensive experience in marketing procurement and her commitment to continuous improvement, Aline Bashiyo is poised to make a significant contribution to Kenvue's marketing operations in Latin America. Her ability to navigate complex supply chains, forge strong vendor relationships, and deliver cost-effective solutions make her a valuable asset to the organization.