Alison Levin
Professional Overview
Alison Levin is a seasoned executive with over 15 years of experience in the advertising and media industry. As the President of Advertising and Partnerships at NBCUniversal, she is responsible for driving the company's advertising and partnership strategies, leveraging her deep expertise in digital media, ad sales, and strategic revenue growth.
Experience Summary
Current Role
As the President of Advertising and Partnerships at NBCUniversal, Alison is responsible for overseeing the company's advertising and partnership initiatives across its diverse portfolio of media properties. In this role, she leads a team of talented professionals to develop and execute innovative advertising solutions that deliver measurable results for clients. Alison's strategic vision and industry knowledge have been instrumental in positioning NBCUniversal as a premier advertising destination, driving significant revenue growth and solidifying its reputation as a trusted partner for leading brands.
Career Progression
Prior to her current role, Alison held various leadership positions at Roku Inc., where she played a pivotal role in the company's advertising and sales strategy. As the VP of Ad Sales and Strategy, she was responsible for leading the development and implementation of Roku's advertising solutions, driving significant revenue growth and positioning the company as a leading player in the connected TV (CTV) space. Alison's previous experience also includes roles at YuMe and IAC Advertising Solutions, where she demonstrated her ability to navigate the evolving advertising landscape and deliver effective solutions for clients.
Academic Background
Alison holds a degree in Marketing from Boston University, where she honed her analytical skills and developed a deep understanding of consumer behavior and market dynamics.
Areas of Expertise
- Digital media and advertising strategy
- Connected TV (CTV) and OTT advertising
- Integrated marketing solutions
- Data-driven decision making
- Client relationship management
- Team leadership and development
Professional Impact
Throughout her career, Alison has been recognized for her ability to drive transformative change and deliver exceptional results. At Roku, she spearheaded the development of industry-leading advertising solutions that enabled the company to capitalize on the rapid growth of CTV. In her current role at NBCUniversal, Alison has been instrumental in enhancing the company's advertising offerings, leveraging cutting-edge technologies and data insights to create innovative campaigns that engage audiences and deliver value for clients.
Conclusion
Alison Levin is a strategic leader with a proven track record of success in the advertising and media industry. With her deep expertise, strong client relationships, and innovative mindset, she is poised to continue driving growth and delivering exceptional value for NBCUniversal and its partners.