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Alison Vreeswyk

SVP, Marketing and Business Development

Alison Vreeswyk



Current Role: Senior Vice President, Marketing & Business Development at Communitech

Professional Background


Alison Vreeswyk is a prominent figure in the fields of marketing and business development, currently serving as the Senior Vice President, Marketing & Business Development at Communitech, a business services company based in Waterloo, ON, with an estimated 165 employees. Alison has been instrumental in high-profile roles and initiatives at Communitech since April 2023.

Previous Experience


Prior to her current role, Alison held multiple senior positions in both established and growth-stage companies:

  • VP Marketing and Communications, Communitech (February 2023 - April 2023)

  • Leadership roles at Aterlo Networks Inc and Sortable


Academic Qualifications


Alison has a solid academic foundation with a:

  • HBA in Communications from Wilfrid Laurier University

  • MBA from the Australian Institute of Business


Additional Roles


Alison extends her expertise beyond corporate settings by contributing to academia as a Professor at Conestoga College.

Professional Achievements


  • LinkedIn Presence: Alison has 500+ connections on LinkedIn, highlighting a robust professional network.

  • Thought Leadership: Actively participates in discussions and events, including organizing and hosting CEO Dinners post-pandemic, significantly enhancing Communitech's engagement with top executives.


Notable Initiatives


Alison has been pivotal in the success of several initiatives at Communitech, including her involvement in giving prominence to AI technologies:

  • Highlighted the profound impact of Generative AI on business models in various forums and events.

  • Was a key figure in launching the "Tech About Town" podcast, promoting Communitech's initiatives and thought leadership.


Skills and Expertise


  • Marketing Strategy

  • Business Development

  • Strategic Communications

  • Leadership Development


Professional Interests


Alison's interests lie at the intersection of marketing, business strategy, and technology innovation, consistently working towards leveraging intellectual property and AI to drive business growth and efficiency.

Contact Information





This report provides a detailed profile of Alison Vreeswyk, emphasizing her current role, past experiences, academic background, key achievements, and professional interests, aimed at understanding her potential impact and contribution to the field of marketing and business development.