Alon Even

B2B SaaS Marketing Advisor & Fractional CMO

Professional Overview

Alon Even is a seasoned B2B SaaS marketing expert and fractional Chief Marketing Officer with a strong track record of driving growth and impact for technology companies. He leverages his deep industry knowledge and marketing acumen to provide strategic advisory services and interim marketing leadership to SaaS businesses.

Experience Summary

Current Roles

B2B SaaS Marketing Advisor & Fractional CMO, Alon Even | B2B Marketing Advisor & Fractional CMO (2021-06-01 to Present)

• Provides strategic marketing consulting and fractional CMO services to B2B SaaS companies, helping them develop and execute effective go-to-market strategies

• Collaborates with executive teams to refine positioning, build impactful marketing programs, and drive measurable growth

• Leverages data-driven insights to optimize marketing investments and unlock new revenue opportunities

Expert, Primary Venture Partners (2023-10-01 to Present)

• Serves as an expert advisor to the venture capital firm, providing strategic marketing guidance to its portfolio companies

• Contributes to the firm's investment thesis and due diligence process, evaluating the marketing capabilities and growth potential of prospective investments

Mentor, Techstars (2024-01-01 to Present)

• Mentors early-stage technology founders, sharing expertise in building high-performing marketing teams and executing growth-focused initiatives

Mentor, Sarona Partners (2022-08-01 to Present)

• Advises the venture capital firm's portfolio companies on marketing strategy and implementation, helping them scale their businesses

Partner, Bold Digital Architects (2021-06-01 to Present)

• Provides strategic marketing services and digital transformation expertise to B2B clients, driving measurable results through data-driven campaigns and innovative marketing solutions

Career Progression

Prior to his current roles, Alon held various leadership positions in the technology and digital marketing sectors, where he honed his expertise in B2B marketing, growth strategy, and customer acquisition. He has a proven track record of delivering impactful marketing initiatives that have contributed to the success of the organizations he has served.

Academic Background

Alon holds a Bachelor's degree in Business Administration from the Interdisciplinary Center Herzliya, where he specialized in Marketing and Management.

Areas of Expertise

• B2B SaaS marketing strategy and execution

• Fractional CMO and marketing leadership

• Growth hacking and customer acquisition

• Digital marketing, including search, social, and content

• Marketing analytics and data-driven decision making

• Brand positioning and go-to-market strategy

Professional Impact

Throughout his career, Alon has played a key role in driving growth and innovation for various technology companies. His work has been recognized for its measurable impact, with several of his marketing campaigns and initiatives resulting in significant increases in customer acquisition, revenue, and overall business performance.

Conclusion

Alon Even is a versatile and results-oriented B2B SaaS marketing expert who leverages his extensive industry knowledge and strategic acumen to help technology companies achieve their growth goals. As a trusted advisor and fractional CMO, he is committed to delivering exceptional value and driving sustainable success for his clients.