Amadeo Quiros Marten
Professional Overview
Amadeo Quiros Marten is an accomplished business leader with extensive experience in the automotive and investment sectors. As the Founder of Caricaco, he oversees the strategic direction and operations of the company, driving innovation and growth. Amadeo also serves on the Board of Directors at Grupo Purdy and as the Cofundador of CAPCA Investment, leveraging his deep industry expertise and financial acumen to guide key initiatives.
Experience Summary
Current Roles
Founder, Caricaco (2015-01-01 to Present)
- Responsible for setting the strategic vision and leading the overall business operations of Caricaco, a prominent company in the automotive industry.
- Spearheaded the development and successful launch of several new product lines, contributing to the company's double-digit revenue growth over the past three years.
- Fostered a collaborative work environment and implemented data-driven decision-making processes, leading to increased operational efficiency and profitability.
Board Member, Grupo Purdy (2018-06-01 to Present)
- Serve on the Board of Directors, providing strategic guidance and oversight to support the growth and expansion of Grupo Purdy, a leading automotive conglomerate in Costa Rica.
- Contribute to the development and implementation of key initiatives, including the successful launch of the Lexus brand in the Costa Rican market.
- Leverage extensive industry knowledge and network to identify new business opportunities and drive the company's market share in the luxury automotive segment.
Cofundador, CAPCA Investment (2023-03-01 to Present)
- Cofounded CAPCA Investment, a boutique investment firm focused on venture capital and private equity opportunities in the Central American region.
- Responsible for sourcing and evaluating investment prospects, structuring deals, and overseeing the portfolio management process.
- Collaborate with the founding team to establish the firm's investment thesis, risk management protocols, and investor relations strategies.
Career Progression
Prior to his current roles, Amadeo held various leadership positions, including:
- Board Member, CINDE - Costa Rica Investment Promotion Agency (2022-03-01 to 2024-07-01): Served on the board, contributing to the agency's efforts to attract foreign direct investment and promote Costa Rica as a preferred investment destination.
- Lexus Commercial Manager, Grupo Purdy (2013-01-01 to 2014-12-01): Managed the successful launch and growth of the Lexus brand in the Costa Rican market, driving sales and brand awareness.
- Intern, Toyota Tsusho Group (2012-09-01 to 2012-10-01): Gained valuable experience in the global operations and supply chain management practices of the Toyota Group.
- Intern, Mesoamerica Investments (2011-06-01 to 2011-08-01): Participated in the investment evaluation and due diligence processes, contributing to the firm's deal pipeline.
- Global Intern, Toyota North America (2010-01-01 to 2010-08-01): Gained exposure to the company's international operations and sustainable mobility initiatives.
- Senior Financial Analyst, Creación de Capitales | Asesoría Patrimonial (2007-01-01 to 2009-01-01): Provided financial analysis and investment advisory services to high-net-worth clients.
Academic Background
Amadeo holds a Bachelor's degree in Business Administration from the University of Costa Rica, where he graduated with Honors. He also completed a Global Leadership Program at the Harvard Business School, further enhancing his strategic and cross-cultural management capabilities.
Areas of Expertise
- Automotive industry strategy and operations
- Investment management and portfolio diversification
- Financial analysis and investment advisory
- Stakeholder engagement and board-level governance
- Entrepreneurship and new business development
- Data-driven decision-making and operational excellence
Professional Impact
- Spearheaded the successful launch and growth of the Lexus brand in the Costa Rican market, driving a 25% increase in luxury vehicle sales over a two-year period.
- Served on the Board of Directors of CINDE, the Costa Rican investment promotion agency, contributing to the country's efforts to attract over $1.5 billion in foreign direct investment during his tenure