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Amalia Murray

Amalia Murray


Professional Summary



Professional Overview
Amalia Murray is an accomplished marketing executive with over 15 years of experience driving growth and innovation across the technology industry. As the Director of Trailblazer Marketing at Salesforce, she is responsible for leading the strategic marketing initiatives that empower Salesforce's global community of Trailblazers - the passionate users, admins, and developers who drive digital transformation.

Experience Summary

Current Role
In her current role as Director of Trailblazer Marketing at Salesforce, Amalia is spearheading the development and execution of high-impact marketing campaigns that engage the company's thriving Trailblazer community. She oversees a team of skilled marketers in delivering compelling content, events, and experiences that amplify the voice of Salesforce's most passionate users and advocates.

Career Progression
Prior to her current position, Amalia served as the Director of Trailblazer Marketing for Salesforce's Commerce Cloud, where she was instrumental in driving the growth and adoption of the company's pioneering e-commerce solutions. Before that, she held the role of Director of Product Marketing for Salesforce for Startups, leveraging her expertise in marketing and communications to support the success of emerging tech companies.

Amalia's diverse background also includes stints as the Head of Marketing and Communications at LUNAR, a leading design and innovation consultancy, as well as various marketing leadership roles at Turner, Cisco Systems, and Grayling.

Academic Background
Amalia holds a Bachelor of Arts degree from the University of California, Berkeley, where she majored in Mass Communications and minored in Business Administration.

Areas of Expertise
  • Strategic marketing strategy and execution

  • Trailblazer community engagement and advocacy

  • Product marketing and positioning

  • Digital transformation and technology adoption

  • Integrated marketing communications

  • Startup and SMB growth initiatives


Professional Impact
Throughout her career, Amalia has demonstrated a exceptional ability to drive measurable business impact through innovative marketing campaigns and programs. At Salesforce, she has consistently exceeded customer engagement and revenue growth targets, and has been recognized for her contributions to the company's overall marketing excellence.

Amalia is also a respected thought leader in the marketing and technology communities, frequently speaking at industry events and sharing her insights on the evolving role of marketing in the digital age.

Conclusion
With her deep expertise in marketing strategy, community engagement, and technology, Amalia Murray is poised to continue making a significant impact as the Director of Trailblazer Marketing at Salesforce. Her proven track record of driving growth, innovation, and customer success positions her as a valuable asset to the organization and a respected leader in the industry.