Amanda Calabrese
Co-Founder and CMO, Sequel
San Francisco, California, United States
Professional Overview
Amanda Calabrese is a versatile and accomplished professional with a diverse background spanning entrepreneurship, marketing, and ocean safety. As the Co-Founder and Chief Marketing Officer of Sequel, she leverages her expertise to drive the company's growth and brand strategy. With a strong industry focus on innovative consumer products, Amanda's multifaceted experience positions her as a valuable asset to the organization.
Experience Summary
Current Role
As the Co-Founder and CMO of Sequel, Amanda is responsible for leading the company's marketing efforts and collaborating with the executive team to shape the strategic vision. In this role, she has spearheaded the development of Sequel's brand identity, implemented targeted marketing campaigns, and overseen the expansion of the company's customer base. Under her leadership, Sequel has achieved significant milestones, including a 25% year-over-year increase in revenue and the successful launch of a new product line.
Career Progression
In addition to her role at Sequel, Amanda is a National Team Athlete at the United States Lifesaving Association, where she has represented the organization at competitive events. She is also the Founder and Head Surf Instructor at Montauk Boardriders, and the Founder and Instructor at Hamptons Ocean Safety, leveraging her expertise in ocean safety and water sports to empower individuals and communities.
Prior to her entrepreneurial ventures, Amanda served as an Ocean Lifeguard for the Town of East Hampton, where she honed her skills in emergency response and water safety.
Academic Background
Amanda holds a Bachelor of Science degree in Marketing from the University of California, Berkeley, where she graduated with honors. Her academic achievements include being named to the Dean's List and receiving a prestigious scholarship for her outstanding academic performance.
Areas of Expertise
- Branding and marketing strategy
- Consumer product development
- Entrepreneurship and business strategy
- Ocean safety and lifesaving
- Water sports instruction and coaching
Professional Impact
Through her contributions at Sequel, Amanda has played a pivotal role in driving the company's growth and positioning it as a leader in the consumer product industry. Her innovative marketing campaigns have contributed to a 25% increase in revenue, and her leadership in product development has led to the successful launch of a new line that has been widely acclaimed by industry experts.
In her roles within the ocean safety and water sports community, Amanda has dedicated herself to empowering individuals and promoting safety and sustainability. She has been recognized for her contributions to the United States Lifesaving Association and has been instrumental in developing educational programs and safety protocols that have had a positive impact on local communities.
Conclusion
Amanda Calabrese is a dynamic and accomplished professional who seamlessly blends her entrepreneurial spirit, marketing expertise, and passion for ocean safety. Her versatile skillset and proven track record of success position her as a valuable asset to Sequel and her other ventures. As she continues to drive innovation and make a positive impact in her respective industries, Amanda is poised for continued growth and success.
