Professional Summary

Professional Overview

Amanda Fitzpatrick is a seasoned executive with extensive expertise in the beauty and personal care industry. As the Vice President of Brand Partnerships at Beauty Barrage, she leverages her deep industry knowledge and exceptional relationship-building skills to drive strategic brand partnerships and accelerate growth.

Current Role

In her current role, Amanda is responsible for identifying and securing lucrative brand partnerships that align with Beauty Barrage's portfolio and business objectives. She spearheads the development and implementation of collaborative initiatives, ensuring seamless execution and delivering measurable results. Through her strategic leadership, Amanda has successfully elevated the company's brand visibility and expanded its market reach.

Career Progression

Prior to her current position, Amanda held several senior-level roles within the beauty industry, including Vice President, Global Sales at FEKKAI, and Senior Director, National Field Sales & Development at Beauty Barrage. Throughout her career, she has demonstrated a proven track record of driving sales growth, building high-performing teams, and fostering strong relationships with key industry stakeholders.

Academic Background

Amanda holds a Bachelor of Science degree in Marketing from the University of Florida, where she graduated with honors.

Areas of Expertise

• Brand partnership strategy and development

• Sales and distribution channel management

• Field sales and team leadership

• Beauty and personal care industry knowledge

• Omnichannel marketing and promotion

Professional Impact

During her tenure at Beauty Barrage, Amanda has spearheaded the execution of several impactful brand partnership initiatives that have resulted in increased market share, enhanced brand visibility, and improved customer loyalty. Her innovative approach and unwavering commitment to excellence have positioned her as a respected leader within the beauty industry.

Conclusion

With her extensive experience, strategic mindset, and proven track record of success, Amanda Fitzpatrick is poised to continue driving growth and innovation in her role as Vice President of Brand Partnerships at Beauty Barrage. Her passion for the industry and dedication to delivering exceptional results make her a valuable asset to the organization and a respected leader in the field.