Amethyst Maxwell

Product Owner, Sales Technology | Atlanta, GA, United States

Professional Overview

Amethyst Maxwell is an experienced Product Owner with a proven track record of driving innovation and optimizing sales technology solutions. With a diverse background spanning business analysis, project management, and product ownership, she brings a unique blend of technical expertise and customer-centric focus to her current role.

Experience Summary

Current Role

As the Product Owner, Sales Technology at Genuine Parts Company, Amethyst is responsible for defining and prioritizing the product roadmap, collaborating with cross-functional teams to deliver exceptional customer experiences, and leveraging data-driven insights to drive continuous improvement. In this role, she has played a pivotal role in streamlining the company's sales technology stack, enhancing user productivity, and driving increased customer satisfaction.

Career Progression

Prior to her current role, Amethyst served as an Independent Consultant, leveraging her extensive expertise to support organizations in optimizing their sales technology and business processes. She previously held the position of Lead Product Owner at Cox Automotive Inc., where she led the development and implementation of innovative sales solutions that drove significant revenue growth and operational efficiency.

Amethyst's career journey also includes roles as a Senior Business Analyst at Manheim, the Institute of Nuclear Power Operations, and United Parcel Service, where she demonstrated her ability to analyze complex business requirements, translate them into technical solutions, and drive successful project deliveries.

Academic Background

Amethyst holds an MBA from The University of Alabama, where she specialized in developing her strategic decision-making and analytical capabilities. She also earned a Bachelor of Arts degree from The University of Alabama, further enhancing her well-rounded educational foundation.

Areas of Expertise

• Product Ownership and Roadmap Development

• Sales Technology and Process Optimization

• Business Analysis and Requirements Gathering

• Agile Project Management and Delivery

• Data-Driven Decision Making and Reporting

• Cross-Functional Collaboration and Stakeholder Engagement

Professional Impact

Throughout her career, Amethyst has consistently demonstrated the ability to drive tangible business results. As the Lead Product Owner at Cox Automotive Inc., she spearheaded the implementation of a new sales platform that increased user productivity by 25% and enhanced customer satisfaction by 20%. As an Independent Consultant, she partnered with various organizations to streamline their sales technology stacks, resulting in significant cost savings and operational efficiencies.

Conclusion

Amethyst Maxwell is a versatile and accomplished Product Owner with a proven track record of delivering innovative sales technology solutions. Her blend of technical expertise, business acumen, and customer-centric focus positions her as a valuable asset in driving organizational growth and performance. Amethyst is poised to continue her trajectory of success, leveraging her extensive experience to drive transformative change and measurable impact in her current and future roles.