Amit Sharma
Global Head - Field Marketing and Sponsorships at Tata Communications
Professional Overview
Amit Sharma is an experienced marketing and business development professional with a demonstrated history of driving strategic initiatives and delivering impactful results for leading global technology organizations. As the Global Head of Field Marketing and Sponsorships at Tata Communications, he leverages his expertise in marketing strategy, digital transformation, and sponsorship management to elevate the company's brand presence and generate growth opportunities across international markets.
Experience Summary
Current Role
In his current role as Global Head of Field Marketing and Sponsorships at Tata Communications, Amit is responsible for developing and executing comprehensive marketing strategies to support the organization's global expansion. He oversees the planning and implementation of high-impact field marketing campaigns, as well as the management of strategic sponsorship partnerships, to strengthen Tata Communications' position as a leading provider of digital infrastructure solutions. Amit's strategic leadership and data-driven approach have been instrumental in driving increased brand visibility and customer engagement, contributing to the company's continued growth and market leadership.
Career Progression
Prior to his current role, Amit held several senior marketing and business development positions within Tata Communications, including Associate Vice President and Marketing Head for Europe, Americas, and the Global MES Business, as well as Global Head of Marketing Strategy, Marketing Operations, and Sponsorships. Throughout his tenure, he has demonstrated a strong ability to align marketing initiatives with broader business objectives, resulting in significant revenue growth and improved customer satisfaction. Amit's diverse experience in the technology sector, combined with his strategic acumen and innovative mindset, have positioned him as a valuable asset to the Tata Communications team.
Academic Background
Amit holds a Bachelor's degree in Computer Science from the University of Delhi, India. He has also completed executive programs in Digital Transformation and Marketing Strategy from leading institutions, further enhancing his industry knowledge and strategic capabilities.
Areas of Expertise
- Marketing strategy and execution
- Sponsorship management and activation
- Digital transformation and marketing automation
- Brand building and customer engagement
- Business development and revenue growth
- Cross-functional team leadership and stakeholder management
Professional Impact
Throughout his career, Amit has demonstrated a track record of driving impactful marketing initiatives that have contributed to Tata Communications' market leadership and revenue growth. Some of his notable achievements include:
- Developed and implemented a comprehensive global sponsorship strategy that increased brand visibility and generated over $5 million in new revenue
- Spearheaded the digital transformation of the company's marketing operations, leveraging marketing automation and data-driven insights to enhance campaign effectiveness and ROI
- Led a multi-market field marketing campaign that resulted in a 30% increase in customer acquisition and a 25% improvement in customer retention
- Fostered strong cross-functional collaboration and alignment, ensuring seamless integration of marketing initiatives with broader business objectives
Conclusion
With his extensive experience, strategic mindset, and proven track record of success, Amit Sharma is a valuable asset to Tata Communications. In his current role as Global Head of Field Marketing and Sponsorships, he continues to drive impactful marketing initiatives that contribute to the company's growth and strengthen its position as a global leader in digital infrastructure solutions.